Digital Marketing Generalist Columbia

Drive Columbia’s digital marketing activations from London, Ontario, supporting integrated plans, paid media, and key account partner execution. This hybrid contract role includes four onsite days weekly.As Marketing Generalist II, you will work with the Director of Marketing on English Canada initiatives. You will support seasonal planning, reporting, brand activations, and communications across sales, retail marketing, agencies, and operations. The 12-month contract focuses on Columbia’s Canadian marketing execution.Key Responsibilities:
Execute digital-focused integrated marketing plansSupport seasonal go-to-market initiatives and presentationsBuild digital executions with key account partnersAdapt creative for Canadian market relevanceSupport paid media across multiple platformsRequirements:
Bachelor’s degree in marketing, business, communications, or related fieldThree to five years’ relevant marketing experienceExperience developing and executing paid media plansStrong communication and organizational skillsAbility to work onsite and remotely in LondonBring paid media, digital activation, and integrated planning experience to Columbia’s English Canada marketing team in London.
#J-18808-Ljbffr