Director Of Digital

Opportunity at a GlanceThe Director of Digital owns the strategy, roadmap, and ongoing delivery of ACAMS.Org and the broader ACAMS Digital Ecosystem. This is more than a website leadership role: our digital platform is a product in its own right, spanning discovery, trial, purchase, and renewal of certifications, training, membership, and subscription‑based news and intelligence content. You will act as the connective tissue between Marketing, Product, Sales, Operations, and News/Intelligence — translating business goals into a prioritized backlog and shipping continuously through an agile delivery process.
Responsibilities
Develop and maintain the roadmap for ACAMS.Org, with stakeholder buy‑in, spanning the full Digital Lifecycle: Find, Try, Buy, Renew, and Consume
Play a leading role in defining the product vision for the ACAMS Digital Ecosystem — an end‑to‑end digital experience supporting ACAMS members across their professional journeys, from first certification through ongoing intelligence and community engagement
Drive stakeholder alignment across Marketing, Product, Sales, Operations, and News/Intelligence divisions to maintain a unified backlog and prioritize website changes against business impact
Own the ongoing release of website enhancements and bug fixes through an agile delivery process, partnering with engineering, design, and vendor teams on sprint planning, QA, and launch
Optimize the digital commerce and subscription experience — conversion, self‑service, and renewal — for products including premium news and intelligence content
Define and track KPIs for digital performance (traffic, conversion, engagement, retention) and use data and user research to inform prioritization
Lead and participate in regular executive updates on roadmap progress, results, and risks
Qualifications
8–10+ years in digital product management, digital experience, or e‑commerce leadership, including ownership of a revenue‑generating website or digital platform
Proven success managing a cross‑functional backlog and shipping through agile processes (Scrum/Kanban) with internal teams and external partners
Experience with subscription, membership, or premium content business models;
familiarity with CMS, e‑commerce, CRM, and analytics platforms
Strong stakeholder management and executive communication skills — able to build consensus across divisions with competing priorities
Data‑driven decision‑maker comfortable with web analytics, A/B testing, and customer journey optimization
Bachelor’s degree required;
advanced degree or product management certification a plus. Familiarity with professional associations, credentialing, or B2B publishing environments is a strong plus
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