Paid Media Department Director

Own the paid media department at Blacksmith Agency, setting standards across PPC and SEO for remote agency teams in three countries. Lead specialists, not campaigns.This management seat places department accountability with you while channel specialists execute the work. You will define quality expectations, oversee reporting honesty, and decide where budgets go as accounts scale. Your judgment also shapes client escalations, sales promises, and departmental hiring.Key Responsibilities:
Hold PPC and SEO specialists accountable for quality and developmentWrite standards for audits, checks, and account reportingEvaluate client results and investigate attribution and GA4 accuracyLead client calls when accounts underperform or face riskPlan department hiring and interview future team membersRequirements:
Seven-plus years spanning paid media and SEODirect management of specialists and performance reviewsKnowledge of Google Ads, GA4, Search Console, Meta, and Microsoft AdsProof of diagnosing and turning around an accountAgency background carrying multiple accounts at onceUse management experience, channel strategy, and client accountability to direct paid media delivery at Blacksmith Agency.
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