Director of Brand Identity at Inception

Lead the evolution of Inception's brand identity as the Director of Brand Identity, crafting unique narratives and launching standalone brands. Drive strategic communications through insightful audience engagement. Inception seeks a Director of Brand Identity to articulate its vision and enhance its narrative across various branded platforms. This position involves creating a clear brand architecture that maintains distinct qualities while connecting brands like Brickonia and Atelier 700. You will guide the creative aspects of branding and ensure social interactions elevate the audience experience. Key Responsibilities:

• Define and articulate Inception's brand identity
• Develop and launch unique brands utilizing the AI engine
• Connect brand communications to targeted audience insights
• Oversee hands-on racing in visual and verbal identities
• Leverage social media for authentic audience connection

• Experience in crafting new brands that stand out
• Exceptional creative and narrative judgment
• Ability to manage diverse brand identities seamlessly
• High standards of detail and craftsmanship
• Proficiency in both English and French, with native quality