Strategic Analytics Manager (Marketing Measurement Partner) (Canada)

Strategics Analytics Manager (Marketing Measurement Partner) Job Details Role: Strategic Analytics Manager (Marketing Measurement Partner) Department : Data & Measurement Job Location: Remote (Canada) Role Type: Full-Time, Permanent Hours: Monday - Friday 9AM-5PM (in your timezone, flexible hours) Compensation: $109,000 - $147,000 CAD + Profit Sharing (after 1 year of employment) + Benefits Role Availability: This posting is for an existing vacancy at Thrive Digital As a company that values inclusion and diversity, Thrive seeks individuals of all backgrounds and experiences to apply for this position. We encourage anybody who is interested in this position to please apply! About Thrive Thrive is a leading full-funnel digital marketing agency supporting growth for some of North America’s most ambitious companies. We evolve our services through disciplined learning, continuous improvement, and close partnership with our clients - regularly assessing what works, what doesn’t, and where to raise the bar. Our mission is to help companies grow sustainably. To do that, we’ve built deep expertise across performance marketing, brand marketing, digital design, and data and measurement, managing more than $5 billion USD in advertising spend over the past decade. Our work spans startups, scale-ups, and enterprise organizations, including Alo, Zoom, Slack, Uber, Asana, Masterclass, Snapchat, Change. org, and lululemon. Our culture values curiosity, accountability, and thoughtful problem-solving. We challenge our teams to grow and take ownership of their work while respecting boundaries and long-term sustainability. Thrive is a place where experimentation is encouraged, learning is continuous, and people are supported to do high-quality work they’re proud of - together.

The Role Joining Thrive’s Data & Measurement department as Strategic Analytics Manager, you’ll own Strategic Analytics / Marketing Measurement workflows that drive growth across our clients marketing programs. You’ll partner with internal media teams and client marketing teams by providing measurement consultation and delivering technical insights that inform business decisions. You’ll be a core part of our lift experimentation program, leading client lift tests from design through execution to final presentation. You’ll also support clients and media teams with broader data and measurement capabilities, including measurement reporting, customer or event-level analysis, or media mix modelling, and help shape the evolution of Thrive’s strategic marketing measurement service. Your focus will of responsibilities will be: - Domain: Own marketing measurement outcomes through strategic and technical lenses, from scoping client objectives, to executing analysis and presenting insights. This will involve designing and executing geo lift tests, building analyses and insights reporting, and consulting client and internal teams on the right measurement approaches. - Client : Be the measurement lead across client partnerships, working with paid media teams to turn data into insights and decisions that clients can act on. - People: Serve as a strategic translator between data and marketing teams, supporting product feedback loops, identifying gaps, and driving integrated project success. Contribute to Thrive’s knowledge across marketing measurement and strategic analytics by educating non-technical stakeholders. - Company: Build Thrive's capacity to lead marketing measurement strategy by refining playbooks, sharing knowledge, and strengthening cross-department roadmaps and systems. Support our Data & Measurement department’s broader service and product evolution to drive stronger marketing analytics insights, tools and strategy across our client roster.