Product Marketing Manager
Trust Wallet
About the company
Trust Wallet is the secure, self-custody Web3 wallet that empowers people to own and control their digital assets. Whether you're new to crypto or an experienced user, Trust Wallet makes it easier, safer, and more convenient to explore Web3, securely access dApps, manage your crypto, and buy and sell digital assets, all in one place.
Role Summary
We're looking for a Product Marketing Manager who is equal parts strategist, executor, and Web3 native — someone who proudly calls themselves a degen and is deep in the trenches of the ecosystem they're marketing to. This is a high-impact, generalist role that sits at the intersection of brand, growth, product marketing, and community.
You crunch data for breakfast, thrive wearing multiple hats, and move fluidly between scrappy activations and long-horizon strategy without losing momentum or quality. You translate on-chain insights into compelling narratives that help millions understand and love Trust Wallet — and if you have strong opinions on L2 wars, a wallet full of on-chain history, and can ship a campaign brief and a Dune dashboard in the same afternoon, we want to talk
What You'll Do
- Develop and own integrated marketing strategies across acquisition, retention, and brand — aligned to product launches, ecosystem milestones, and market cycles
- Lead end-to-end campaign execution across Web3-native channels and performance channels
- Define positioning and messaging for new product features and market segments in partnership with Product and BD
- Set, track, and report on marketing KPIs — DAUs, installs, retention rates, campaign ROAS, community growth, and share of voice - all leading to company level OKRs
- Own budget allocation across channels with a relentless focus on efficiency and ROI
- Drive community engagement strategies across Discord, Telegram, and X — building loyal user cohorts, not just follower counts
- Identify and activate KOL/influencer partnerships that are credible within the Web3 ecosystem
- Collaborate with BD and ecosystem partners on co-marketing campaigns and joint growth initiatives
- Work closely with Product to shape go-to-market plans for new features, chain integrations, and partner launches
- Partner with internal teams to produce high-quality creative that resonates with both crypto natives and mainstream users
What We're Looking For
- 3-5 years of marketing experience, with at least 1 year in a crypto, DeFi, or Web3 company (wallet, exchange, L1/L2 protocol, or DeFi platform strongly preferred)
- Demonstrable track record of owning and scaling multi-channel campaigns with measurable growth impact
- Prior experience in a generalist or "full-stack" marketing role — able to move across brand, growth, content, and product marketing fluidly
- You are the user: genuinely degen, active on-chain, with a wallet history and ecosystem network to prove it
- Dune and Nansen are daily tabs; proficient in Amplitude and mobile attribution (AppsFlyer, Adjust, or Branch)
- Treats every initiative as a testable experiment; hunts for signal, quick wins, and strategic bets in the numbers
- Moves between a scrappy activation and a long-horizon strategic initiative in the same day without dropping quality
Bonus Points
- Marketed a self-custody wallet or non-custodial product
- Familiarity with Trust Wallet's ecosystem (multi-chain, Web3 Browser, Staking)
- Prior work at a top-tier exchange (Binance, Coinbase, Kraken) or DeFi protocol
- Experience running global marketing campaigns
ADDITIONAL INFORMATION
This is a global and fully remote role. You must have the right to work for the country you are based.
WHY WORK AT TRUST WALLET?
- Be a part of the world’s leading blockchain ecosystem that continues to grow.
- Excellent learning and career development opportunities.
- Work alongside diverse, world-class talent, in an environment where learning and growth opportunities are endless.
- Tackle fast-paced, challenging and unique projects.
- Work in a truly global organization, with international teams and a flat organizational structure.
- Work fully remotely with flexible working hours.
- Enjoy competitive salary and benefits.
Apply today to join our team in building the world’s most trusted and secure crypto wallet and enable a decentralized future for everyone.
Trust Wallet is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
*Due to the large amount of the applications, please consider your application as unsuccessful should you not be contacted within 4 weeks from your application date.
$88.1k - $130k per year
...exists to make sure Loopio's product releases land with the biggest... ...possible impact on customers and the market. Every release only creates... ..., working alongside product managers, designers, and engineering... ...♥️ WORKING AT LOOPIO - Your manager supports your development by providing...SuggestedFull timeInternshipRemote workWork from homeHome officeFlexible hoursusd101k - usd148.5k per year
...better operations, across 13.9 million managed assets and 79.5 million completed work orders... ...Role context This role sits on the Product Marketing team and reports to the Director of... ...You will own how your products reach the market, from first alpha to GA. - Plan and run...SuggestedFull timeShift work- ...Product Marketing Full-Time At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired... ..., highly organized, and collaborative L3 Product Marketing Manager to lead high-reach product communications and stakeholder alignment...SuggestedFull time
- ...Corporate Marketing Full-time Reporting to the Director of Product Marketing, you will own a segment of the Lone Wolf portfolio from end to end. You will drive... ...strategy, and the core content our sales team carries to market. When a broker or agent decides whether your...SuggestedFull time
usd170k - usd230k per year
...passionate people to join us in building the financial foundation small businesses deserve. ABOUT THIS ROLE: We’re hiring a Product Marketing Manager to own how small business owners discover, evaluate, and hear about Found across organic, search, and community-driven...SuggestedFull timeSelf employmentRemote workFlexible hours$150k - $200k per year
...Location: Remote (US or Canada) Department: Product Management Type: Full-time Planera is a fast-... ...This is our first dedicated product marketing hire, and it sits inside our product management... ..., sharpen how we position Planera in a market that is still forming, and give our...Full timeFor contractorsFor subcontractorWork at officeRemote work$140k - $170k per year
...OpenSesame to develop the world's most productive and admired workforces. Learn more:... ...looking for an experienced Senior Product Marketing Manager to own this function within the... ...a subject-matter expert on messaging, market position, and competition. Develop GTM...Full timeRemote workFlexible hours- ...United States and more! As a seasoned product marketer and leader, you possess a knack for... ...market. You see the big picture while managing seamless execution for your portfolio.... ...Voice of Customer” insights to product management to inform product strategy, drawing from...Full timeWork at officeFlexible hoursShift work
- ...Product Marketing Team Full-time CaptivateIQ is the leading Sales Performance Management solution, recognized by Forrester and G2, and trusted by customers including Affirm,... ...positioning, messaging, and launches for mid-market and enterprise customers. You’ll go deep on...Full time
$150k per year
...Come join our fast growing organization! Senior Product Marketing Manager About the Role 12twenty is seeking a Senior Product... ...propositions, effective sales enablement, and thoughtful go-to-market plans. You’ll operate at both strategic and executional...Full timeRemote work- ...HashiCorp, and Heroku. THE ROLE We're hiring a Staff Product Marketing Manager to help Keycard win enterprise security buyers. Large enterprises... ...with Product and our founders. Keep it current as the market and competition change. - Market intelligence: Run win-loss...Full timeInternshipRemote work
- ...ordering, CRM, POS, and more. Product philosophy Most small... ...great operators, engineers, and marketers working for you. Our vision... ...looking for a Product Marketing Manager who can connect product... ...choice. You will turn customer and market insight into positioning, proof...Full timeWork at officeLocal areaImmediate startRemote work
- ...Marketing Full-time At Offchain, we aren’t just building products: we’re leading a movement. As pioneers in blockchain scalability and security, we're at the forefront of transforming how the world interacts with decentralized applications. We're laying the foundation...Full time
- ...includes broker-dealers, investment advisors, wealth managers, hedge funds, and crypto exchanges, totalling over 10... ...makes us the natural one-stop shop for brokerage plus market data. We're hiring a Lead Product Manager to own that second half: define and grow Alpaca's market...Full timeHome office
- ...integrated solutions for time management, resource planning, budget... ...continuously innovate our award-winning products, create new solutions, and... ...looking for a Senior Product Marketing Manager to own that bigger... ..., and to translate that into market-ready positioning. -...Full timeRemote workWork from home
- ...visibility they need to succeed. Role Summary: As a Senior Product Marketing Manager reporting to the Director of Product Marketing, you will be... ..., Marketing, and Sales teams to establish Censys as a market leader. Drawing on your extensive experience in the security...Full timeWork at officeWorldwide
usd210k - usd290k per year
...dollars of claims payments, life at Assured is dynamic, collaborative, and rewarding. We are looking for a founding Principal Product Marketing Manager – a senior individual contributor who owns the core narrative, use cases, and enablement assets that win and grow our...Long term contractFull timeTemporary workLive InRemote workWork from homeHome office$122k - $165k per year
...PRODUCT MARKETING MANAGER – DEVELOPER MARKETING At Chromatic, our mission is simple: help teams build better, more trustworthy UI faster. Chromatic... ...both product-led and sales-led funnels for the Go-to-Market team. This is a fully remote position in the United States...Long term contractFull timeRemote work$139.5k - $170.5k per year
...stronger, more resilient businesses. We’re looking for a Senior Product Marketing Manager to join our fast-growing Product Marketing team. In this... ..., and growth – shaping what we build, how we bring it to market, and how we drive adoption. This is an ideal role for a PMM...Full timeInternship$80k - $85k per year
...exciting to you, join the herd! About the role. As a Product Marketing Manager within Tucows Domains, you’ll collaborate closely with product... ...You’ll develop messaging and positioning for targeted go-to-market motions, own customer segmentation and reporting, support...Remote work$131.3k - $211.6k per year
...control they need to move AI from pilots to production — safely and at scale. Trusted by over... ...there! We're hiring a Senior Product Marketing Manager to join our Product Marketing team.... ...because our work directly shapes how the market understands what we build. This role...Full timeWork at officeLocal areaRemote workWork from homeWorldwideHome officeFlexible hours- ...Product Management Full-Time About Voltus Voltus is the leading DER technology platform and virtual power plant operator, connecting distributed energy resources to electricity markets to deliver less expensive, more reliable, and more sustainable electricity. We hire...Full timeRemote work
- ...enables organizations to increase developer productivity, improve operational efficiency, reduce... ...The same principles built into our products are reflected in how our team works: we... ...of this role As Principal Product Marketing Manager, Competitive, you own GitLab's...Full timeRemote workWorldwide
- ...Preferred locations: ~ USA - West Why this job is exciting We are hiring a Sr. Product Marketing Manager to help us tell the Sourcegraph story and scale the go-to-market for one of the most critical pieces of engineering infrastructure for the largest...Part timeInternshipLive In
usd115k - usd215k per year
...ABOUT JUNIPER SQUARE Private markets are one of the largest, most complex, and most underserved... ..., and how we win there depends on product marketing expertise that sits shoulder-to... ...We're seeking a Senior Product Marketing Manager, Fund Administration to partner with...Full timeWork at officeLocal areaRemote workWork from homeusd115k - usd215k per year
...ABOUT JUNIPER SQUARE Private markets are one of the largest, most complex, and most underserved... ..., and how we win there depends on product marketing expertise that sits shoulder-to... ...We’re seeking a Senior Product Marketing Manager, Private Equity to own the messaging,...Full timeWork at officeLocal areaRemote workWork from home- ...spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients.... ...improvements. THE OPPORTUNITY - Own the connective tissue between marketing and product at Kraken Consumer — a remit with real scope to...Full timeLocal area
- ...Valsoft was founded in 2015 in Montreal, Canada. Our focus is to acquire and grow vertical market software businesses that provide mission-critical solutions in their respective niche markets. So far, we have acquired over 100+ businesses, and we have over 3,000 employees across...Full timeRemote work
$168k - $231k per year
...technology company that empowers marketers to reach, engage, and convert... ...join our team as Director of Product Marketing. Reporting to the VP... ...a leader to scale our go-to-market motion, help to drive product... ...for building, developing, and managing a world-class team of product...Full timeLocal areaRemote workWork from homeHome office- ...the expensive and inefficient Pharmacy Benefit Management (PBM) sector by building a next-generation... ...looking for a strategic and visionary Leader of Product Marketing who will be responsible for leading our overall go-to-market strategy, product positioning, and sales enablement...Long term contractFull timeTemporary workWork at officeFlexible hours
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Product Marketing Manager. Be the first to apply!
