General Manager

Position Overview

Dilawri Group of Companies is looking for a General Manager to play a key leadership role in overseeing the operational and strategic performance of the dealership. This position reports directly to the Director of Operation and is responsible for driving sales performance, ensuring operational excellence, and fostering a high‑performing and customer‑centric team culture.

Compensation for this position is commission based.

Primary Duties and Responsibilities

• Guide sales managers and sales teams in setting long‑ and short‑term performance objectives.
• Direct Sales Managers in establishing sales and gross profit goals for new vehicle sales teams.
• Assist the Regional General Manager in forecasting controllable expenses for both Variable and Fixed Operations.
• Ensure sales managers understand and consistently enforce dealership policies, processes, and procedures.
• Review quarterly performance reports with sales managers to assess gross profit results for new vehicle salespeople.
• Support the development and implementation of improvement programs to help the sales department meet strategic objectives.
• Conduct daily and/or weekly sales training meetings as directed by the Regional General Manager.
• Oversee dealership image initiatives and ensure brand standards are consistently upheld.
• Ensure a high level of product knowledge is maintained across the sales department.
• Oversee and ensure adherence to the New Vehicle Delivery process.
• Review and monitor the management of incoming sales calls and customer inquiries.
• Assist sales staff in closing deals when necessary.
• Maintain accurate records of showroom floor traffic.
• Participate in Managers’ meetings as required.
• Serve as the primary liaison with factory representatives and manufacturer partners.

Qualifications Required

• Minimum of 5 years of experience as a General Manager within an automotive dealership.
• Proven leadership and management skills with the ability to inspire, coach, and develop high‑performing teams.
• Strong customer service mindset with the ability to resolve customer concerns promptly and professionally.
• Demonstrated ability to uphold high standards for vehicle delivery processes.
• Excellent communication skills with the ability to collaborate effectively with customers, team members, and senior leadership.
• Highly organized with strong attention to detail.
• Self‑motivated, driven, and committed to achieving business objectives.
• Ability to work collaboratively in a team environment to achieve common goals.
• Experience working with automotive retail tools including 180 and ADP.
• Valid VSA License required.
• Legally entitled to work in Canada.

Benefits

• Discounted employee vehicle purchase program
• Job‑specific coaching & training programs
• Comprehensive health & dental plans
• Employee wellness & assistance programs
• Employee social events