Senior Performance Marketing Executive PERGOLUX
Ecommerce
Join PERGOLUX as the Head of Performance Marketing, where you will enhance the customer journey across the US through strategic media investments and analytics. Your leadership will influence both marketing efficiency and profitability. In this senior role, you will own comprehensive performance marketing strategies targeting high-value consumer segments. Collaborating with local and global teams, your mission will be to integrate upper-funnel investments into a holistic approach for optimizing customer engagement and retention. Your expertise in data analytics will guide strategic decisions that directly affect market growth. Key Responsibilities:
- Develop and manage the overall performance marketing strategy
- Strengthen the local marketing team’s success and development
- Optimize marketing channels, focusing on profitability
- Lead the integration of strategic partnerships
- Direct data-driven adjustments to campaigns and budgets
- 8+ years in a high-level performance marketing role
- Proven experience managing significant marketing budgets
- Advanced knowledge of paid media channels
- Experience in nurturing customer engagement strategies
- Proficient in marketing performance analytics
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