Creative Strategy Lead Yahoo Ads

Yahoo

Lead creative strategy for Yahoo Ads from Canada, using audience insights and storytelling to shape branded content across international markets.As Creative Solutions Lead, you will support Sales with custom proposals, RFP responses, pitch presentations, and integrated creative concepts. You will develop solutions across editorial, video, digital, experiential, and emerging media. Your work connects advertiser objectives with Yahoo’s content, media, data, and advertising capabilities.Key Responsibilities:
Develop branded content and integrated marketing programs across Yahoo propertiesPartner with Sales on RFPs, pitches, and proposalsCreate audience-first solutions using Yahoo capabilitiesPresent creative concepts to internal and external stakeholdersLead campaigns through execution, optimization, and reportingRequirements:
Five or more years in creative strategy or related workExperience with multi-channel digital, video, editorial, and experiential campaignsPre-sale and post-sale experience supporting sales organizationsStrong storytelling, presentation, and deck-building skillsBachelor’s degree or equivalent professional experienceBring creative strategy, audience engagement, and campaign leadership to Yahoo Ads’ international branded content programs.
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