Admissions Director

Director of Admissions

St. Mary’s Catholic School seeks a dynamic, mission‑driven Director of Admissions to lead student recruitment, enrollment management, and retention efforts. The Director serves as the primary ambassador for the school, guiding prospective families through the admissions process while promoting the mission, values, and educational excellence of St. Mary’s Catholic School.

Essential Responsibilities

• Present the school to prospective families through proactive communication, outreach, and events.
• Serve as the primary relationship manager with all prospective families, directing the admissions process from inquiry through enrollment.
• Prepare admission material, engage a parent enrollment committee, and maintain admissions marketing on the website, with outreach to parishes and collaboration with local family businesses, childcare centers, and religious education programs.
• Maintain the accuracy of the school’s student/family database and serve as the school resource for questions and training.
• Provide insight and input into the strategy and design of marketing initiatives to drive prospective families to consider St. Mary’s.
• Communicate effectively within the school community and with administration, faculty, and parish.
• Develop and implement annual enrollment and retention strategies.
• Manage the student admissions process from inquiry through enrollment.
• Monitor enrollment trends and provide regular reports to school leadership and the bi‑monthly board meeting.
• Coordinate enrollment projections and waitlists.
• Coordinate with the business office to ensure that families’ system accounts are created properly and maintained accurately.

Recruitment and Marketing

• Serve as the primary point of contact for prospective families.
• Conduct campus tours and admissions meetings.
• Plan and execute admissions events, open houses, shadow days, and information sessions.
• Represent the school at local parishes, community events, and other events.
• Develop promotional materials and recruitment campaigns.
• Manage prospective family communications through email, phone, website, social media, and other outreach channels.
• Maintain the recruitment packet and all recruitment materials.

Family Engagement and Retention

• Foster strong relationships with prospective, new, and current families.
• Coordinate onboarding activities for newly enrolled students and families.
• Conduct enrollment follow‑up and retention outreach.
• Assist families in understanding tuition assistance, scholarships, and enrollment requirements.
• Support efforts to maintain high levels of parent satisfaction and student retention.

Community and Parish Relations

• Build relationships with local Catholic parishes, clergy, and community organizations.
• Promote Catholic school enrollment within parish communities.
• Serve as an advocate for the mission and ministry of Catholic education.

Knowledge, Skills, and Abilities

• Supports and upholds the philosophy of Catholic education and the mission of the school.
• Acts as a witness to Gospel values by modeling the teachings of the Catholic Church.
• Adheres to the Code of Conduct, policies, and procedures of the school and Diocese.
• Exhibits professionalism in conduct, demeanor, and work habits.
• Collaborates with peers to enhance the work environment and support instructional planning.
• Communicates effectively in both written and verbal form.
• Organizes and relates information in an understandable format.
• Demonstrates critical thinking and planning.

Education and Experience Requirements

• Bachelor’s degree required; Master’s degree preferred.
• 3 to 5 years’ experience in school admissions, with direct and primary responsibility for managing relationships with prospective families, or equivalent in a sales, recruiting, or marketing role.
• Practicing Catholic preferred and committed to supporting the mission of Catholic education.
• Excellent interpersonal, communication, and presentation skills.
• Strong organizational and project management abilities.
• Ability to analyze enrollment data and identify trends.
• Proficiency with Microsoft Office, Google Workspace, and student information systems.
• Ability to maintain confidentiality and professionalism.

Working Conditions

• Required to work some nights and weekends.
• Required to manage high to moderate levels of stress.
• Required to teach a minimum of a full school day and work in standard office and school conditions.

Employee Certification and Standards

All employees must adhere to the Catholic Schools Standards of Conduct, the Diocese of Austin EIM policies, and the social, ethical, and moral teachings of the Roman Catholic Church as interpreted by the Bishop of Austin. Texas is an “at‑will” employment state. St. Mary’s Catholic School is committed to providing a faith‑filled environment that promotes academic excellence, character formation, and service rooted in the teachings of the Catholic Church.

Salary Description

Commensurate with experience.