Sr. SEO Specialist
Aylo
Established in 2004, we are a tech pioneer offering world-class adult entertainment and games on some of the internet’s safest and most popular platforms. With the support of an international team of dynamic and collaborative innovators, we are on a mission to enable safe user experiences and empower our communities by celebrating diversity, inclusion, and expression — all while maintaining robust trust-and-safety protocols.
We embrace the best of both worlds! Local talent can thrive in our collaborative office space with the flexibility of a hybrid work environment, while remote team members play an integral role in shaping our dynamic culture from afar. We have offices in Montreal (Quebec), Austin (Texas) and Nicosia (Cyprus).
*A select number of positions require full-time in office attendance *
We are looking for an experienced and dynamic senior search engine optimization (SEO) specialist to join our SEO department. As a Senior SEO Specialist, you will play a key role partnering with internal stakeholders to improve our organic search presence while maintaining SEO best practices.
What you'll be doing:
- Conduct comprehensive website technical audits to identify areas of concern from an SEO perspective and sort them by level of importance.
- Analyze website server logs, crawl reports, and analytics data to develop and drive strategies to improve indexation and organic growth.
- Spearhead keyword research aligned with business objectives to optimize existing content performance and identify strategic growth opportunities across traditional and generative AI search.
- Own content development strategy in alignment with SEO and monetization goals, delivering advanced-level recommendations to stakeholders and cross-functional partners.
- Direct the prioritization and implementation of all SEO related tasks in conjunction with project managers and developers.
- Stay ahead of emerging trends in SEO, AI discovery, social media and internet marketing to proactively inform strategic direction.
- Oversee monthly performance reporting and serving as a key point of contact for stakeholders on strategic developments, initiatives, and implementation progress.
- Continue to learn and develop SEO skills and stay at the forefront of industry best practices.
What you'll need to be successful:
Must Haves:
- 5+ years of experience as a Search Engine Optimization (SEO) Specialist.
- Advanced knowledge of analysis tools (e.g., Google Analytics 4, Google Search Console, SEMrush, etc.).
- Advanced knowledge of crawling tools, like Screaming Frog.
- Knowledge of performance tracking tools like Debugbear (Gtmetrix or PageSpeedTest alternatives) and Core Web Vitals.
- Basic knowledge of HTML, CSS.
- Autonomous, self-motivated, and proactive problem-solver with a strong passion for SEO.
- Collaborative team player with excellent communication skills and a data-driven, results-oriented mindset.
Nice to Haves:
- Direct experience optimizing AI visibility and leveraging AI/LLM tools to scale and automate SEO workflows.
- Proven track record working on large-scale or international websites.
- Experience with Looker.
- Knowledge of JavaScript rendering.
- Experience using Python for large-scale data manipulation and SEO automation.
As an equal opportunity employer, we celebrate diversity and are committed to creating an inclusive environment for all employees
In this role you may be exposed to adult content
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