Programmatic Advertising Revenue Manager
Bank of Montreal
Drive programmatic advertising revenue for Blue Rewards through yield optimization, inventory pricing, and platform management. Work across media partners, advertising technology, and reporting requirements.This Manager, Advertising Yield & Technology role supports Blue Rewards, a wholly owned BMO subsidiary, through advertising platform innovation and monetization execution. You will manage demand and supply-side platforms, optimize ad inventory, maintain advertiser floors, and forecast onsite and offsite revenue. Partner relationships and cross-functional troubleshooting are central to the work.Key Responsibilities:
Manage demand and supply-side platform partnershipsOptimize ad inventory for balanced revenue yieldMaintain advertiser floors and channel management strategyForecast advertising revenue with Business Development and FinanceFacilitate troubleshooting among support teams, technology, and partnersRequirements:
Four or more years’ hands-on advertising technology experiencePublisher-side programmatic advertising experience in retailExperience with online ad serving, supply-side platforms, and systemsUnderstanding of programmatic and paid social landscapesAbility to manage multiple projects and tight deadlinesApply programmatic systems, pricing strategy, forecasting, and partner leadership to Blue Rewards advertising revenue management.
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Manage demand and supply-side platform partnershipsOptimize ad inventory for balanced revenue yieldMaintain advertiser floors and channel management strategyForecast advertising revenue with Business Development and FinanceFacilitate troubleshooting among support teams, technology, and partnersRequirements:
Four or more years’ hands-on advertising technology experiencePublisher-side programmatic advertising experience in retailExperience with online ad serving, supply-side platforms, and systemsUnderstanding of programmatic and paid social landscapesAbility to manage multiple projects and tight deadlinesApply programmatic systems, pricing strategy, forecasting, and partner leadership to Blue Rewards advertising revenue management.
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Vacancy posted 1 hour ago
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