Specialist - Online Advertising
Vosker
VOSKER is a North American leader in remote area surveillance.
Every day, we’re proud to help our customers keep an eye on what truly matters to them by developing solar-powered, cellular-connected cameras integrated with our exclusive platform.
In a few words, at VOSKER: we perform, we think differently, and we take care of our people. We leverage our expertise to win as a team and redefine what’s possible!
WHAT WE OFFER
- A work environment where your ideas come to life and your ambitions take flight
- A dynamic, non-routine daily life every day is different, and that’s what makes it exciting!
- A hybrid work model: work from home or from one of our offices it’s your choice
- The opportunity to work remotely from abroad for up to 3 months (90 days)
- Access to a learning platform to grow your skills on company time
- A wellness account to reimburse expenses related to your health, passions, and interests
- Free 24/7 access to online healthcare professionals and an Employee Assistance Program (EAP)
- Comprehensive group insurance including vision and dental, 50% paid by the employer
- A group RRSP with employer contributions
- Parental leave top‑up for new parents
- Vacation based on your total years of professional experience
Job Description
We are looking for an Online Advertising Specialist to join our growing team. The ideal candidate is a proactive learner and a strong communicator with in-depth knowledge of sales across various paid acquisition channels and marketplaces. Reporting directly to the Lead – Online Advertising Strategy, this role will allow you to put your creative and strategic skills to use on a daily basis.
Responsibilities
Campaign Management and Optimization
- Set up, create, proactively manage, and continuously optimize acquisition campaigns across all channels (Amazon PPC & DSP, Google Ads, Meta Ads, Microsoft Ads, DOOH, ChatGPT Ads, etc.) to achieve set sales targets: ad groups, ads, keywords, bids, budgets, targeting, creatives, etc.
- Analyze and optimize campaign performance by comparing current execution strategies with new ideas and strategies to test and iterate for incremental improvements (testing, A/B testing, assets, etc.).
- Conduct keyword, competitive, and market research for each account, including the discovery of new keywords.
Reporting and Continuous Improvement
- Produce weekly and monthly performance reports, including actionable recommendations and strategic insights.
- Present actionable business insights based on campaign results to senior management.
- Contribute to improving the team's operational processes.
Content and Brand Consistency
- Contribute to the creation of visual content (statics, UGC, videos) to improve campaign performance.
- Ensure consistency and alignment with the brand identity across all creative assets.
Qualifications
Bachelor's degree (BAC)
- Experience: Minimum of 2 years of experience in PPC (Google Ads, Bing Ads, Amazon Ads)
- Additional Experience: Minimum of 2 years of experience on other acquisition channels (Meta, TikTok, DSP, etc.)
- Languages: French and/or English (spoken and written; frequent contacts outside Quebec).
- Track Record: Previous experience with major or multiple brands, with a proven history of increasing sales.
- Technical Skills: Excellent Excel and data analysis skills, with the ability to read, interpret, and leverage data to guide advertising strategies.
Ideal Profile
- Passion for e-commerce, advertising, and/or marketing.
- Strong interest in performance marketing and online sales.
- Results-oriented with an analytical mindset.
- Strong communication and presentation skills (ideas, data, results).
- Ability to solve problems creatively and independently.
- Curiosity for new technologies and industry trends.
- Comfortable in a fast‑paced environment that demands high quality.
- Flexibility and ability to manage multiple priorities simultaneously.
- Positive personality with a professional demeanor (autonomy, maturity, integrity, self‑discipline).
- Good knowledge of the Amazon marketplace (intermediate to advanced level in advertising, selling, optimization, and/or Amazon Pay).
Additional Information
At VOSKER, we value the uniqueness of every individual and celebrate the diversity that helps us redefine what’s possible. We foster collaboration in a healthy, inclusive work environment where all voices are heard.
If you have specific needs to make the recruitment process more accessible, don’t hesitate to reach out.
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