Senior Brand Manager at Trail Appliances
Trail Appliances BC
Join Trail Appliances as a Senior Manager of Brand & Experience, where you will architect brand engagement and influence customer perception in a progressive retail environment. This role demands creative leadership and strategic insight, managing the Trail brand across various customer touchpoints. You will use your strong marketing acumen to ensure the brand resonates and fosters loyalty. Engage with teams to build impactful campaigns that drive revenue and brand equity. Key Responsibilities:
- Develop long-term brand strategy in collaboration with stakeholders
- Execute and refine marketing campaigns for optimal results
- Manage supplier partnerships for innovative revenue opportunities
- Oversee comprehensive media planning and investment
- Enhance the in-store brand experience through local engagement
- At least 5 years of brand or integrated marketing experience
- Strong leadership capabilities in managing teams
- Proficient in omni-channel marketing strategies
- Analytical mindset with budget management skills
- Experience in retail or multi-location environments
Vacancy posted 8 days ago
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