Marketing Lead

Devoted Studios is a globally remote development company specializing in Co-development, Porting, and End-to-End Art Production for the global gaming industry.
We collaborate across time zones to support projects on all major platforms, engines and styles - from AAA titles to emerging technologies. Our team includes world-class talents who bring deep expertise in external development, pipeline optimization, and creative problem-solving. Whether it’s porting games to new systems, enhancing gameplay features, or crafting stunning visuals, Devoted Studios operates as a trusted, flexible extension of our partners’ internal teams. We are proud to be the development partner of choice for industry leaders such as:
Epic
Xbox
Meta
Obsidian Entertainment
Riot
Gearbox Software
Devoted Studios has one of the strongest brand presences in GameDev. We are looking for a Marketing Lead to own the function end to end. You will own the brand, the content, the podcast, and everything our sales team takes into a client conversation. You will report directly to the CEO, work as a genuine partner to her, raising the bar on what we already do well, keeping everything tightly connected to what actually matters for the business, and building the automation infrastructure that lets us move faster without adding noise.
This is a high-expectation role for a high-output leader.
Key Responsibilities:Brand & Positioning
Across social, podcast, website, events and client materials, you are the guardian of the Devoted brand — high quality, consistent voice, and a clear sense of where we’re going.
Evolve our positioning as the business grows, and keep it sharp against the market
Hold the quality bar across every external touchpoint
Own the website, brand assets, conference presence, merch, and partnership materials
Commission and direct creative work rather than producing it yourself
Sales & Client Materials
Our BD team owns client relationships. You own what they walk in with. Pitch decks, sales decks, case studies and capability materials should make Devoted the obvious choice before anyone speaks.
Own the pitch and sales deck library, and keep it current with what we are actually delivering
Turn shipped projects into case studies and proof points, working with production and engineering to get the detail
Package our core services — porting, co-development, art, engineering — so each one is clearly positioned rather than described generically
Work closely with BD on what lands in client conversations, and sharpen accordingly
Social & Content
We have a strong social presence and an experienced team behind it. Your job is to keep it excellent, accurate, and pointed at something.
Set the content direction and make sure what we publish reflects real production work and milestones
Coordinate with clients on material approvals and IP permissions, with zero tolerance on publishing anything uncleared
Direct our marketing automation and AI workflows, built and maintained in-house, so the team gets more from what it produces
Oversee community management in coordination with community leads
Devoted Speakeasy Podcast
Devoted Speakeasy is one of the industry’s most respected voices in GameDev. It has a loyal audience and a strong identity. Your job is to protect that and keep it sharp, not to turn it into a marketing funnel.
Maintain editorial quality and brand consistency
Oversee guest pipeline and production cadence
Ensure podcast content gets properly amplified across other channels
Keep the tone and positioning true to what makes Speakeasy worth listening to
Team & Delivery
You will lead a team of experienced marketing professionals and take full ownership of how they deliver. The founder should never have to chase an update or wonder what the team is working on.
Set priorities, run tight delivery cadences, and hold the team to them
Decide where marketing effort goes, review it against what it was meant to achieve, and stop what isn’t working
Weekly reporting to the founder — short, clear, numbers-driven
Own performance across the team, including the difficult conversations
Manage contractors, agencies, and external vendors
Requirements
10+ years in marketing, with meaningful time leading teams
Experience owning a marketing function end to end, including setting priorities and managing people, contractors, or agencies
GameDev, or an adjacent creative or technical services business selling to enterprise clients — you know what a studio or publisher decision-maker cares about
Strong brand instinct and experience owning brand across channels including website, social, and events or conferences — you know what’s on-brand, what isn’t, and why it matters
You have built sales and client-facing material that a commercial team actually used, including pitch decks, case studies, and capability documents
You have worked closely with founders or senior leadership as a true business partner
Clear judgement on priorities — you can say what you would stop as easily as what you would start
You get what you need from people who don’t report to you
Comfortable being direct — with your team, with clients, with leadership
Highly structured and delivery-focused without being bureaucratic
Solid grasp of analytics, dashboards, and performance reporting
Fluent enough with AI and automation tooling to direct it well
Able to communicate effectively in English
Based in LATAM or Canada
Available for at least 3–4 hours of overlap with Central European working hours
Nice to Have:
Background in GameDev, art production, or the broader creative industry
Experience in outsourcing, co-development, or work-for-hire services
Experience with B2B marketplaces or talent platforms
Email marketing platform experience (Mailchimp, GetResponse, or similar)
Benefits
We offer:
Strong and enthusiastic team – you will have the opportunity for knowledge sharing, learning, and professional self-development
Interesting and challenging tasks – solve diverse and challenging issues, communicate with people within the company as well as with our partners;
Convenient working conditions – remote work, the opportunity to build your own working day with flexible working hours
А chance to work in a highly professional and dynamic team working with a wide range of International Game Production projects and opportunities to develop professionally.
This is a remote, full-time position.
We are an equal opportunity company and all qualified applicants will receive consideration for a contract without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.
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