Paid Media Strategy Manager
Blacksmith Agency
Lead paid media strategy remotely for Blacksmith Agency, managing Google Ads, Meta, LinkedIn, and Microsoft Ads across client accounts.As Performance Marketing Manager, you own targeting, budgets, roadmaps, and client narratives for B2B and growing-brand clients. Your work stays focused on paid media, while SEO has a separate strategist. You make strategic decisions across campaigns, measurement, and account growth.Key Responsibilities:
Manage paid media across four major advertising platformsAllocate budgets, bids, targeting, and creative testsMaintain conversion tracking and attribution using GA4Build ninety-day and quarterly client roadmapsDrive retention, upsell, and long-term relationshipsRequirements:
Three-plus years hands-on with Google Ads and MetaExperience building, running, and optimizing campaignsTrack record improving ROAS, CPA, or pipeline numbersAgency experience managing several clients simultaneouslyClear spoken English for live US client callsBring paid media expertise, measurement discipline, and client strategy to Blacksmith Agency’s remote performance marketing team.
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Manage paid media across four major advertising platformsAllocate budgets, bids, targeting, and creative testsMaintain conversion tracking and attribution using GA4Build ninety-day and quarterly client roadmapsDrive retention, upsell, and long-term relationshipsRequirements:
Three-plus years hands-on with Google Ads and MetaExperience building, running, and optimizing campaignsTrack record improving ROAS, CPA, or pipeline numbersAgency experience managing several clients simultaneouslyClear spoken English for live US client callsBring paid media expertise, measurement discipline, and client strategy to Blacksmith Agency’s remote performance marketing team.
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