Senior Merchandising Manager, Wlg/Senior Merchandising Manager, Women Leather Goods

Senior Merchandising Manager, WLG/Senior Merchandising Manager, Women Leather Goods

This role plays a key part in driving Louis Vuitton's leather goods business and maximizing sales and profit by ensuring the right product is offered to the right customer. The role contributes to product strategy, new product launches, product development, distribution, sales animation and product offer;
manages buying and product allocation;
and provides qualitative and quantitative feedback to the Zone, Paris product teams and the store network.Product Portfolio and Commercial Strategy

• – Define and continuously optimize the WLG product portfolio and product mix by store, ensuring a commercially relevant offer and healthy stock quality.
• – Support the definition of sales objectives, strategies and action plans for new product launches, product development, distribution and sales animation.
• – Act as a coordinator for product- and sales-related topics between Louis Vuitton Paris, Zone Merchandising and the China retail network.

Buying, Allocation and Supply Coordination

• – Manage buying, seasonal orders, permanent-item replenishment and product allocation for the category.
• – Review and adapt the product offer by store, and partner closely with Logistics and Supply Chain to ensure relevant allocation and on-time delivery.

Business Performance and Market Insights

• – Monitor and report quantitative business performance to management, translating sales and stock analysis into practical action plans.
• – Develop strong market knowledge and provide insights on sales, products, prices, consumer behavior, client needs, trends and competition.
• – Provide qualitative and quantitative feedback to Zone and Head Office, as well as clear product information, sales strategies and selling techniques to stores.

Product Launches, CRM and Sales Animation

• – Support Department Heads in formulating and coordinating product launch plans, CRM strategies and follow‑up actions.
• – Follow up product‑related CRM events and implement action plans to achieve company objectives.

Visual Merchandising and Cross-functional Collaboration

• – Work closely with Visual Merchandising to ensure consistent, sales‑efficient in‑store displays within brand image standards and guidelines.
• – Build effective cooperation with China Retail, Logistics, Communications, Zone Merchandising and Paris Product teams.

Team Management

• – Supervise and develop the Merchandiser for WLG, ensuring clear priorities, effective execution and team capability development.

Profile

• - Bachelor degree or above;
  MBA is preferred.
• - Fluent in English and Mandarin;
  French is a plus.
• - Minimum 10 years of relevant merchandising experience, with buying experience required.
• - Experience with a top‑tier luxury or premium brand is preferred.
• - Able to travel frequently and manage a demanding workload.

Key Skills:

• - Excellent analytical and organizational skills.
• - Strong sensitivity to fashion, products and market trends.
• - Proven communication, influencing, convincing and motivational skills.
• - Strong presentation skills and good command of Microsoft Office tools.
• - Commercially minded, detail oriented and able to translate analysis into clear actions.
• - Strong cross‑functional coordination and people‑management capability.

Founded in Paris in 1854, Louis Vuitton perpetuates the ambitious vision of its namesake. From his origins as a master trunk maker, manufacturing boxes used to pack both everyday objects as well as voluminous wardrobes, Louis Vuitton and his successors introduced numerous innovations including the advent of the flat-top trunk, lightweight canvas, signature patterns, and the tumbler lock. Today, Louis Vuitton’s legacy is expressed through its rigorous spirit of innovation, the boldness of its creations and an uncompromising demand for excellence.

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