Spécialiste Crm Marketing Automation
BRP
Propulsez la transformation numérique de BRP depuis Montréal ou Sherbrooke, en combinant automatisation marketing et expérience client personnalisée.Comme spécialiste CRM global, vous dirigerez des projets numériques de bout en bout pour les marques Ski-Doo, Sea-Doo, Can-Am hors route et Can-Am sur route. Vous harmoniserez les stratégies, optimiserez les campagnes et soutiendrez l’acquisition de clients potentiels. Votre travail contribuera à une expérience client cohérente et à la performance mondiale du programme CRM.Responsabilités clés:
Collaborer avec les équipes CRM, marketing numérique et marquesPlanifier, réaliser et optimiser les campagnes multicanauxAnalyser les résultats et partager des recommandationsOptimiser les parcours consommateurs avec du contenu personnaliséRéaliser des tests A/B de campagnes mondialesExigences:
Baccalauréat en marketing ou domaine connexeAu moins trois ans en CRM ou commerce électroniqueExpérience en automatisation marketing par courriel ou SMSConnaissance d’Adobe Campaign ou Salesforce requiseConnaissance du HTML et du JavaScriptApportez votre expertise CRM, marketing automation et analyse de campagnes aux marques mondiales de BRP.
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Collaborer avec les équipes CRM, marketing numérique et marquesPlanifier, réaliser et optimiser les campagnes multicanauxAnalyser les résultats et partager des recommandationsOptimiser les parcours consommateurs avec du contenu personnaliséRéaliser des tests A/B de campagnes mondialesExigences:
Baccalauréat en marketing ou domaine connexeAu moins trois ans en CRM ou commerce électroniqueExpérience en automatisation marketing par courriel ou SMSConnaissance d’Adobe Campaign ou Salesforce requiseConnaissance du HTML et du JavaScriptApportez votre expertise CRM, marketing automation et analyse de campagnes aux marques mondiales de BRP.
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Vacancy posted 1 hour ago
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