Strategic Retail Experience Director For Lottery Innovation

Western Canada Lottery Corporation (WCLC)

Lead the innovative evolution of lottery retail as a Strategic Director of Retail Experience. Shape player journeys, optimize merchandising practices, and elevate retailer partnerships for enhanced performance.
In this leadership role, you will drive the strategy for a cohesive retail ecosystem that integrates digital and physical experiences. Focus on modernizing distribution channels, establishing impactful KPIs, and fostering a culture of excellence and innovation. Your strategic mindset will optimize the player journey and boost retailer engagement.
Key Responsibilities: - Oversee product distribution strategy across all channels - Define and manage retail KPIs to support continuous improvement - Modernize in-store merchandising and customer experiences - Develop omnichannel features for cohesive product offerings - Represent retail interests in national planning and integrations
Requirements: - 10+ years in progressive retail leadership - Degree in a related field or equivalent experience - Proven ability in retail modernization and change management - Strong collaboration skills with cross-functional teams - Experience in performance metrics and KPIs
Drive significant change in lottery experiences through innovation, partnership, and operational excellence.#J-18808-Ljbffr

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Vacancy posted 2 hours ago

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