Senior Product Manager, PLG
$137.5k - $186.1k per yearliv
Manage your firm, cases, and clients easily from the cloud—and get back more of your day
Clio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely.
We are currently seeking a Senior Product Manager, PLG to join our Product Led Growth team. This role is open to remote applicants across the U.S. and Canada, with the exception of Quebec.
We are a remote-first team with hub offices in Burnaby, Calgary, and Toronto. If you are local to one of those hubs you will be expected in office a minimum of two days per week on our Anchor Days.
What your team does:
Clio's PLG team runs two live growth motions at once: helping existing customers discover and adopt more of Clio through Clio Explorer and the unified nav, and bringing net-new prospects into Clio through a self-serve Freemium tier of Clio Work. Both motions increasingly depend on the same underlying machinery, account and license infrastructure, usage caps and trial systems, PQL signal routing, and the CBS platform that powers all of it.
This role owns that shared foundation. You will build the PLG platform that lets our Monetization PM and our Onboarding & Activation PM move fast and experiment freely, instead of each rebuilding the same account-state logic, cap-tuning system, or signal pipeline from scratch. This is not a role that competes with theirs for territory. It is the layer underneath both of them.
Who you are:
You think in systems, not features
- You have owned a platform or infrastructure layer before, not just a customer-facing feature, and can describe a specific bottleneck you found (a manual process, an inconsistent data model, an undefined handoff) and what you built to remove it.
- You instinctively ask "what capability, once built, lets five other teams move faster" rather than "what should we ship this quarter."
You instrument before you optimize
- You have defined metrics from scratch across more than one team's motion, and made them consistent, rather than inheriting a dashboard someone else built for a single product.
- You are comfortable with cohort analysis and funnel metrics, and you know the difference between a metric that's actually causal and one that just moves together with the outcome you care about.
- Basic SQL proficiency is expected, not aspirational.
You can work across teams without owning their roadmaps
- This role spans Monetization, Onboarding/Activation, CBS, Engineering, and RevOps. You will not control any of their roadmaps. Getting shared infrastructure built and adopted requires influence, not authority.
- You can give a specific example of shipping a cross-team outcome without direct control over the teams involved.
You've built for internal teams before, not just external customers
- Sales, BDR pods, and CS ops teams are among your users here, the same rigor you'd apply to a customer-facing surface applies to their tooling.
- You understand that a fix to a manual back-office process (an account merge, a signal handoff) is often worth more than a customer-facing feature.
You ship things
- Consistent track record of shipping end-to-end in B2B SaaS: spec, build, launch, measure, iterate.
- You do not wait for perfect data or a fully settled number. You are comfortable setting a threshold before evidence exists and revising it once it does.
What you'll work on:
The PLG Core Foundation
- Own the account and license model, trial and freemium infrastructure, and usage-cap tuning systems that power both PLG motions.
- Partner with CBS on the billing and account architecture, license mobility, request-access flows, account merge and reconciliation, that both motions run on top of, and that currently bottlenecks at scale.
- Build a single, consistent measurement layer (activation rate, cap-hit rate, conversion rate, cost-to-serve) so Monetization and Onboarding/Activation are working from the same numbers, defined the same way, regardless of which motion generated them.
Enabling the Motion‑Level PMs
- Build the trial‑unlock surfaces, contextual upsell infrastructure, and PQL/signal‑routing systems that the Monetization PM and Onboarding & Activation PM build their initiatives on top of.
- Treat their roadmap needs as your primary input. If they're blocked on platform capability, that's your backlog.
Instrumentation and Signal
- Turn Clio's own usage data, not just industry benchmarks, into platform priorities. (As one example: internal trial data shows that a customer taking output out of the product predicts conversion far better than any cap‑hit metric. The platform should be built to surface signals like that, not just cap thresholds.)
- Build the visibility that lets Product, Data Science, and RevOps see cap‑hit, first‑value, and conversion data in one place, across both motions.
Cross‑Team Coordination
- Partner with CBS on everything that touches billing, licensing, or the account‑state model, including the parts that don't feel like "growth" work but block growth work downstream.
- Work with RevOps and Sales on how product‑qualified signal actually routes to a BDR or AE, and close the gaps where that handoff is manual or undefined.
- Translate ambiguous, multi‑team priorities, including the post‑launch Agentic PLG roadmap, into a platform roadmap other PMs can plan against with confidence.
What you may have:
- Experience building or owning platform/infrastructure capabilities that other product teams build on top of, alongside more customer‑facing PLG work.
- 6+ years of product management experience in B2B SaaS, with meaningful time in a platform, growth infrastructure, or systems‑level role.
- Hands‑on experience defining shared metrics across more than one team or product line, and instrumentation to track them consistently.
- Demonstrated ability to work across multiple product teams without direct authority over their roadmaps.
- Strong written communication: a clear platform strategy doc and a concise cross‑team update, without a lot of back‑and‑forth.
Serious bonus points if you have:
- Experience in legal tech, vertical SaaS, or another professional‑services context.
- Experience running two or more growth motions (e.g., cross‑sell and net‑new acquisition) on shared underlying infrastructure.
- Familiarity with usage‑based billing systems, account merge/reconciliation logic, or PQL/signal routing into a CRM.
- Familiarity with tools like Segment, Amplitude, or Pendo.
What you will find here:
Compensation is one of the main components of Clio’s Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high‑performing culture.
Some highlights of our Total Rewards program include:
- Competitive, equitable salary with top‑tier health benefits, dental, and vision insurance
- Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin, London, New York City and Sydney) to be in office min. twice per week.
- Flexible time off policy, with an encouraged 20 days off per year.
- RRSP matching and RESP contribution
- Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years
The expected salary range for this role is $137,500 to $186,100 CAD. Initial placement within the range is informed by geographic region, experience, and skillset, with room to progress as impact and tenure grow. Final offer amounts will vary based on candidate profile.
Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility
Our team shows up as their authentic selves, and are united by our mission. We are dedicated to diversity, equity and inclusion . We pride ourselves in building and fostering an environment where our teams feel included, valued, and enabled to do the best work of their careers, wherever they choose to log in from. We believe that different perspectives, skills, backgrounds, and experiences result in higher‑performing teams and better innovation. We are committed to equal employment and we encourage candidates from all backgrounds to apply.
Clio provides accessibility accommodations during the recruitment process. Should you require any accommodation, please let us know and we will work with you to meet your needs.
We're a Human and High Performing AI company, meaning we use artificial intelligence to improve all of our operations. In recruitment, AI helps us streamline the process for greater efficiency. However, we've built our systems to ensure that a human always reviews AI‑generated output, and we never make automated hiring decisions.
**Disclaimer:** We only communicate with candidates through official @clio.com email addresses.
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