Mobile Game Lifecycle Growth Leader

Build lasting player value at Clipwire Games by leading lifecycle, VIP programs, creative, and AI-powered growth workflows.As Growth Director, you will own how Clipwire’s games find and keep players across three live titles. You will guide lifecycle management, win-back, reactivation, VIP support, creative production, and growth experimentation. The position connects retention, monetisation, acquisition, and product through analytical decisions from imperfect data. You will also champion AI-powered processes across UA, creative, lifecycle, and VIP support while developing strong leaders and high-performing teams.Key Responsibilities:
Own lifecycle strategy, win-back, reactivation, and VIP programsUse data to identify opportunities across retention and monetisationChampion AI workflows across growth functionsLead creative production, testing velocity, and innovation standardsEstablish operating rhythms and communicate growth recommendationsRequirements:
Five-plus years in mobile gaming growth at significant scaleExperience across UA, monetisation, retention, and product opportunitiesAnalytical, experimental approach to high-value decisionsStrong creative testing and strategy backgroundFree-to-play mobile games experience, preferably casual or casinoLead player lifecycle, VIP growth, creative strategy, and AI adoption while advancing Clipwire Games’ mobile portfolio.
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