Growth Marketing Manager - Paid Ads, Funnels & Automation (Part-Time Or Contract)

Are you into performance marketing, paid ads, funnels, and health and wellness? Vital Cryotherapy is hiring.
Vital Cryotherapy is a health and wellness business in Yaletown, Vancouver offering whole-body cryotherapy and red light therapy. We're a small, established business with a collaborative, relaxed environment, but we're ambitious about where we want to take the brand.
We're looking for a hands-on growth marketer who can help us build and continually improve the system we use to acquire new customers.
This isn't a role where you'll simply be handed finished ads to upload into Meta. We want someone who can look at the entire customer journey, develop ideas, build the systems, test them, and improve them based on what the numbers tell us.
What You'll Do:
Manage and optimize our Meta (Instagram and Facebook) advertising.
Develop ad angles, hooks, offers, messaging, and creative concepts
Give our content team clear direction on what ads and footage we should produce.
Build and improve landing pages.
Build SMS and email follow-up campaigns.
Set up CRM workflows, automations, and customer journeys.
Set up and improve conversion tracking and reporting.
Test different ads, offers, landing pages, and follow-up sequences
Identify where customers are dropping off and make changes to improve conversion.
Help us continually develop a better customer acquisition system.
You should be comfortable taking something from:Ad → Landing Page → Purchase/Lead → SMS/Email Follow-Up → Booking → Customer
Who We're Looking For:We're looking for someone who is both strategic
and hands-on. You don't need to know every marketing platform in existence, but you should have strong experience with areas such as:
Meta Ads / paid social.
Direct-response and performance marketing.
Landing pages and conversion optimization.
CRM and marketing automation.
SMS and email marketing.
Funnel building.
Conversion tracking and analytics.
Experience with platforms such as
HighLevel / GoHighLevel, HubSpot, Keap, ActiveCampaign, Vendasta, or similar CRM and marketing automation platforms
is a strong asset.
We're not married to one particular platform. If you know a better way to build something, we're open to it.
Experience marketing wellness, fitness, beauty, local services, DTC, memberships, or subscription businesses is also a plus.
Why Work With Vital?We're a small company, which means good ideas don't have to go through five layers of approval before anything happens.
You’ll work directly with the owner, have room to test ideas, and be able to see the impact of your work on the actual business.
We also have an existing content team, so you won't be expected to personally film everything yourself. What we need is someone who can help determine
what we should make, what we should test, and what we should do next .
There's also room for the role to grow. We are involved with other businesses and projects, and someone who does excellent work with Vital could have the opportunity to take on additional paid work and responsibility over time.
Perks:
Free cryotherapy.
Free red light therapy.
Flexible schedule.
Relaxed and friendly environment.
Opportunity to experiment and have real influence over the marketing strategy.
Work directly with the owner rather than through layers of management.
What One of Our Team Members Says:"Working at Vital for the past 5 months has been an enlightening and educational experience. Not only has working here spurred me to make healthier lifestyle and wellness choices, but it has also helped me develop my abilities professionally and personally. Jai is a great boss;
I know he cares about his staff. Overall a fantastic, fun, and chill environment to work in."
Details:
Part-time / contract.
Flexible hours.
Vancouver-based applicants are welcome, and strong remote candidates will also be considered.
$50–$75 CAD/hour depending on experience.
We're especially interested in people who enjoy figuring out why something isn't converting, testing a solution, and then making it better.
We understand that performance marketing takes testing and iteration, we don’t expect ads to work perfectly the moment they’re launched, but we do expect a clear process for learning, optimizing, and improving results over time.
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