Creative Director, Writer at Passport Brand

Shape compelling narratives with VML as a Creative Director, Writer for Passport Brand Design. Lead campaign storytelling for a high-profile North American nicotine client while ensuring brand consistency. In this visionary role at VML, you will guide brand storytelling and campaign concepting, reporting to the Executive Creative Director in New York City. Your expertise in copywriting combined with a strategic mindset will be crucial as you craft sophisticated, culturally resonant creatives. You will thrive in a collaborative setting, shaping the brand experience while leading a team focused on impactful storytelling. Key Responsibilities:

• Lead integrated campaign conceptualization and execution
• Drive brand storytelling for a North American nicotine client
• Develop tailored brand narratives and frameworks
• Collaborate with teams to transform insights into creatives
• Present concepts to senior stakeholders with confidence

Requirements:

• Extensive copywriting and creative direction experience
• Strong portfolio of campaigns and storytelling
• Proven leadership in guiding creative projects
• Exceptional presentation and communication skills
• Comfort with digital tools and modern marketing strategies

Elevate brand storytelling and campaign execution as a Creative Director, Writer at VML's Passport Brand Design. #J-18808-Ljbffr