marketing specialist
$70k - $80k per yearRestwell Mattress Company Ltd.
Overview
Languages
English
Education
- College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years
- or equivalent experience
Experience
5 years or more
On site
Work must be completed at the physical location. There is no option to work remotely.
Green job
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This information was provided by the employer; it was not verified by Job Bank.The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.
Work setting
- Business and/or industry
- Business
- Industrial
Responsibilities
Tasks
- Develop all kinds of events for publicity, fundraising and information purposes
- Develop communication strategies
- Evaluate communication strategies and programs
- Prepare bibliographies, indexes, reading lists, guides and other finding aids
- Prepare written material such as reports, briefs, website content
- Publicize activities, workshops, meetings and other events for fundraising or information purposes
- Perform administrative tasks
- Plan development projects
- Respond to enquiries from members of the business community concerning development opportunities
- Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
- Develop social and economic profiles of an area to encourage industrial and commercial investment
- Conduct comparative research on marketing strategies for industrial and commercial products
- Prepare reports, research papers, educational texts or articles
- Advise clients on advertising or sales promotion strategies
- Answer written and oral inquiries
- Assist in the preparation of brochures, reports, newsletters and other material
- Co-ordinate special publicity events and promotions
- Gather, research and prepare communications material
- Prepare and/or deliver educational, publicity and information programs, materials and sessions
- Conduct analytical marketing studies
- Design market research questionnaires
- Develop portfolio of marketing materials
- Evaluate customer service and store environments
- Design, conduct and analyze quantitative and qualitative research projects
- Develop feasibility studies
- Conduct online marketing, E-commerce and Website promotions
- Develop marketing strategies
- Deliver presentations at conferences, workshops or symposia
- Maintain and manage digital database
- Write and edit press releases, newsletter and communications materials
- Consult with clients after sale to provide ongoing support
Experience and specialization
Computer and technology knowledge
- Adobe Experience Manager (AEM)
- Excel Visual Basic for Applications (VBA)
- Final Cut Pro
- Internet of things (IoT)
- Microsoft Dynamics NAV
- Microsoft Publisher
- Microsoft Visio
- iOS
- MS Office
- MS Outlook
- MS Windows
- Adobe Dreamweaver
- Adobe Illustrator
- Adobe Photoshop
- CSS
- HTML editing software
- InDesign
- JavaScript
- MS Access
- MS Excel
- MS PowerPoint
- MS Word
- Spreadsheet
- Database management
- Adobe XD
- Electronic mail
- WordPress
Area of work experience
- Product development
Specialization or experience
- Employee engagement
Area of specialization
- Audio/audio-visual
- Interactive/new media
- Communications
- Brand management
- Corporate social responsibility
- Digital media
- Strategy
- Technical support
Specialization/experience (business sales and services)
- Distribution
Additional information
Work conditions and physical capabilities
- Tight deadlines
- Fast-paced environment
- Attention to detail
Personal suitability
- Client focus
- Efficient interpersonal skills
- Excellent oral communication
- Excellent written communication
- Flexibility
- Initiative
- Judgement
- Organized
- Team player
- Accurate
- Dependability
- Reliability
- Integrity
- Quick learner
- Due diligence
Benefits
Health benefits
- Dental plan
- Disability benefits
- Health care plan
- Paramedical services coverage
- Vision care benefits
Long term benefits
- Long-term care insurance
Other benefits
- Free parking available
- Learning/training paid by employer
- Other benefits
- Team building opportunities
- Parking available
- Wellness program
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