Senior Backend Product Engineer, Consumer

S'more About The TeamWe're looking for a Senior Backend Developer who will contribute to the Consumer Mega Alliance, specifically anchoring the technical direction within the Customer Food Profile Squad. This individual will be focused on defining and driving the technical strategy to maximize the retention of millions of active customers by architecting optimized, scalable solutions for subscription management and product ordering. You will drive the service delivery for critical customer-facing systems, transitioning the platform towards complex, data-driven personalization, including the global expansion of the food profile and the development of an implicit food profile based on user behavior.
At HelloTech, flexibility and cross-functional collaboration are core to how we work. While this role is aligned to a specific Alliance, strong candidates may also be considered for opportunities across different teams or projects.
Lettuce Share What This Role Will Be Responsible For
Architectural Service Delivery: Define, design, and implement scalable, resilient architecture for mission-critical microservices, ensuring operational stability and adherence to DevOps best practices.
Strategic Project Deliverables: Independently drive key initiatives, including the global roll-out of the food profile feature and developing the implicit profiling engine that learns from user behavior and ratings.
Technical Authority & Knowledge Sharing: Act as the technical authority on the core product architecture, proactively simplifying code, resolving architecture deficiencies, and providing technical guidance to engineering peers on design approaches and quality.
Product Engineering Collaboration: Partner strategically with Product Owners and Designers as the primary stakeholders, influencing feature definition and clarifying requirements to ensure optimal technical alignment.
Operational Excellence: Apply deep expertise to solve complex problems across a wide range of platforms to ensure system reliability and performance, mitigating immediate risks and managing critical system escalations.
All other duties, as assigned
Sound a-peeling? Here's what we're looking for
Experience: 5+ years of proven expertise in backend development, spanning Monolithic, Microservice, and distributed event-driven architectural patterns.
AI Fluency: Solid hands‑on experience leveraging AI coding agents (e.G., Copilot, Cursor) as engineering thought partners for planning, bug fixing, testing, and creating reusable skills/agents. Demonstrated ability to verify, test, and set boundaries on AI-generated work, with a practical understanding of how input context shapes output quality.
Core Technical Skills:
Expertise in Go (or proven proficiency in JVM/Kotlin, Java, or Ruby with a commitment to rapidly adapt to Go).
Proven track record of designing and delivering high-impact services using container orchestration technologies like Kubernetes and Docker.
Extensive, practical experience implementing true Continuous Integration & Continuous Delivery (CI/CD) pipelines.
Proficiency in software design patterns like TDD, BDD, DDD, and distributed architectural patterns.
Experience with event-driven architectures utilizing Kafka and/or RabbitMQ.
Working knowledge of MongoDB and PostgreSQL.
Bonus Skills: Familiarity with e‑commerce environments, subscription-based business models, and GraphQL integration is considered a significant advantage.
Above all, we are looking for individuals who will
make HelloFresh better.
We believe there are many different ways of developing skills and we love diverse experiences! So even if you don’t “tick all the boxes” but think you’d thrive in this role, we would really like to learn more about you.
Let’s cut to the cheese, this is why you'll love it here
Box Discount - Amazing discounts on 1 box per week! 75% discount on weekly HelloFresh and Chefs Plate meal kits AND 50% off weekly Factor meal box.
Health & Wellness - Health & Dental benefits from day 1, a Health Spending Account, unlimited access to the Headspace app to meet your self‑care needs, and 25% discount on GoodLife fitness memberships!
Vacation & PTO - Time off is also an important part of self‑care! We offer generous vacation and PTO to help you create a good work‑life balance.
Family Benefits - A parental leave top‑up program for expectant parents.
Growth & Development - We support your career progression and invest in your continued learning through experiences and initiatives owned by our dedicated L&D team.
Work Hard & Have Fun - From team socials to engaging company days, you’ll have plenty of opportunity to experience the fun!
Diversity & Inclusion Initiatives - With impactful ERG’s like FreshPride, Women Empowered and LIMES, we are committed to our diversity, equity & inclusion efforts.
Food Puns - this one is kind of a big dill if you haven’t already noticed. We even have some punny meeting room names!
Flexible Hybrid ApproachAt HelloFresh, we know that flexible work arrangements are essential in enabling you to do your best work, while balancing your personal and life needs. Offering remote work flexibility, along with the opportunity to interact and collaborate in the office are all a part of creating a great employee experience.
To meet these needs, we are pleased to provide Flexible Hybrid work. Flexible Hybrid is a people‑first approach that is based on choice, trust, personalization, and empowers teams to choose when and how often they work from the office and work from home, in addition to team days and company days. This means a minimum of 2 days in office per week, with most teams in office between 2-3 days a week.
HelloFresh Canada uses AI-integrated technology to help us process and evaluate applications more efficiently. This includes tools that screen and assess candidate qualifications based on the requirements for this role. While these tools assist our workflow, all final selection decisions are made by our hiring team.
This is a posting for an existing vacancy. We are actively seeking to fill this position.
Toronto, ON Pay Range
$120,000—$150,000 CAD
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