Director Digital Strategy at Walmart Canada
Walmar
Lead the digital strategy journey with Walmart Canada as the Senior Director of Digital and Media. This role emphasizes a robust growth marketing strategy across online media and SEO to enhance customer engagement and loyalty. In this senior leadership position, you will shape Walmart Canada's growth marketing strategy for both online and offline channels. You’ll manage customer acquisition, retention, and lifecycle efforts, ensuring all marketing investments align with business objectives and drive measurable impact. With a focus on omni-channel operations, your leadership will guide integrated marketing plans across various platforms. Key Responsibilities:
- Define and manage holistic growth marketing strategies
- Lead multi-channel customer engagement initiatives
- Own the SEO strategy to boost organic traffic
- Align marketing investments to enterprise objectives
- Guide performance measurement frameworks for growth impact
- Bachelor's degree in Marketing or Business
- 15+ years in growth marketing and media
- Strong background in customer engagement and CRM
- Proven leadership skills in diverse marketing teams
- Expertise in MarTech and AdTech ecosystems
Vacancy posted 3 days ago
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