Paid Media Strategist Healthcare Accounts

Shape paid media strategy for urgent care accounts using budget allocation, targeting, and campaign testing. Work remotely for Blacksmith Agency.As PPC Manager, Urgent Care, you become the strategic voice for a book of multi-location urgent care clients. Blacksmith Agency is an AI-first digital agency with a dedicated SEO strategist, keeping this role focused on paid media. You will explain performance, make account decisions, and guide client growth.Key Responsibilities:
Set targeting and budget direction across client accountsTest creative and decide when campaigns should stopMaintain trusted tracking with GA4, tag manager, and pixelsExplain performance narratives during client callsOwn account growth through retention and upsellingRequirements:
Hands-on Google Ads and Meta campaign management experienceThree-plus years optimizing paid media campaignsDocumented ROAS, CPA, or pipeline improvementsExperience serving multiple agency clients concurrentlyClear spoken English with US client communicationUse paid media judgment, attribution knowledge, and client communication skills to guide urgent care growth at Blacksmith Agency.
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