Marketing Automation Associate Hubspot

Drive marketing automation, lead nurturing, and campaign measurement as a Marketing Associate with JMIR Publications’ growing publishing team.JMIR Publications seeks a results-oriented marketer with academic communication experience and a record of executing effective strategies. You will use HubSpot or similar CRM tools, monitor campaign performance, and improve forms, calls to action, banners, and data hygiene. Programs support partnership prospects and audiences across academic and healthcare organizations.Key Responsibilities:
Streamline campaigns, nurture leads, and track marketing resultsMonitor and continuously improve forms, calls to action, and bannersDevelop data hygiene rules and schedules with team supportExecute programs converting partnership prospects from relevant organizationsMeasure activities and support targeted contact and account dataRequirements:
Three or more years’ marketing experience, preferably publishing or academicBachelor’s degree in business, marketing, sales, or related fieldHubSpot CRM or comparable CRM platform experienceWorking knowledge of Google Ads and social advertising preferredStrong analytical, communication, and independent problem-solving abilitiesBring CRM, automation, and analytical skills to measurable campaigns serving JMIR Publications’ academic and healthcare audiences.
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