Automotive Marketing Director
Mitsubishi Motor Sales of Canada, Inc.
Lead Mitsubishi Motor Sales of Canada marketing with brand strategy, CRM, performance marketing, and dealer-focused growth across Canada.As Director, Marketing, you will report to the President and CEO and serve on the corporate leadership team. You will direct modern, digital-first marketing, customer personalization, communications, and agency relationships. The mandate includes strengthening brand awareness, acquiring customers, increasing dealer traffic, and supporting retail sales.Key Responsibilities:
Develop marketing strategy aligned with business objectives and revenue goalsLead agency relationships and integrated marketing programsOversee brand, content, CRM, public relations, and media activitiesDrive dealer traffic, customer acquisition, and retail sales growthMentor marketing professionals and guide performance developmentRequirements:
10+ years in marketing, advertising, or agency leadershipAutomotive experience preferredMBA in marketing or business administrationAutomotive communications, dealer advertising, CRM, and database management experienceResearch proficiency and online management experienceShape automotive marketing strategy through CRM, performance campaigns, agency leadership, and measurable dealer and retail growth.
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Develop marketing strategy aligned with business objectives and revenue goalsLead agency relationships and integrated marketing programsOversee brand, content, CRM, public relations, and media activitiesDrive dealer traffic, customer acquisition, and retail sales growthMentor marketing professionals and guide performance developmentRequirements:
10+ years in marketing, advertising, or agency leadershipAutomotive experience preferredMBA in marketing or business administrationAutomotive communications, dealer advertising, CRM, and database management experienceResearch proficiency and online management experienceShape automotive marketing strategy through CRM, performance campaigns, agency leadership, and measurable dealer and retail growth.
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