Senior B2b Channel Marketing Manager

Lead B2B channel marketing for Optiom in Calgary through a hybrid, full-time permanent role focused on campaigns and brand growth.As Marketing Manager, you will own Optiom’s brand and define its marketing function. You will build dealer and broker programmes, manage national campaigns, and support sales enablement. The role offers leadership responsibility, reporting to the Head of Marketing while directing a Marketing Coordinator.Key Responsibilities:
Own Optiom’s brand across dealer and broker touchpointsBuild national campaigns and lead-development programmesPlan events from strategy through post-event follow-upCreate sales tools used by field sales teamsDirect and develop a Marketing CoordinatorRequirements:
Eight to ten years of B2B marketing experienceChannel-partner marketing experience with dealers or brokersIntegrated campaign and national event management experienceExecutive presentation and senior stakeholder advisory skillsDegree in Marketing, Business, Communications, or equivalent experienceBring strategic B2B marketing, campaign ownership, and sales enablement expertise to Optiom’s national dealer and broker network.
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