Senior Campaign Manager At Varicent

Elevate your career with Varicent as a Senior Campaign Manager in Toronto, Canada. Lead innovative demand generation campaigns targeting global markets and drive revenue growth through data-driven strategies.
In this individual contributor role on the Global Integrated Campaigns team, you will take ownership of planning, executing, and optimizing multi-channel integrated campaigns. Collaborating with Sales, Marketing, and content teams, your focus on Account-Based Marketing (ABM) will amplify engagement and pipeline generation across key accounts.
Key Responsibilities: - Design and execute integrated demand generation campaigns across multiple channels - Manage delivery, reporting, and optimization of campaigns - Develop and execute ABM programs for targeted accounts - Analyze campaign performance and provide actionable insights - Collaborate with cross-functional teams for cohesive messaging
Requirements: - 5+ years in demand generation or campaign management - Proven experience with ABM strategies and multi-channel marketing - Proficiency with Salesforce and HubSpot - Strong project management and stakeholder engagement skills - Bachelor’s degree in relevant field
Make an impact by enhancing pipeline contributions and optimizing campaigns at Varicent.#J-18808-Ljbffr