Marketing Content And Communications Specialist

Create audience-focused marketing content for Irving Oil using compelling copywriting, clear messaging, and digital communication expertise. Support campaigns across social media, websites, email, advertising, and presentations.As a Marketing Communications Specialist, you will develop communication strategies and content that support business objectives and strengthen brand awareness. You will work with clients and stakeholders to understand needs, then collaborate with Creative Services, Marketing, Media Planning, and Consumer Insights. Campaign responsibilities span traditional and digital channels, from creative development through reporting and continuous improvement.Key Responsibilities:
Develop messaging for target audiences and campaign objectivesCreate compelling content across marketing communication channelsCollaborate on campaign strategies and creative solutionsLead campaign execution across traditional and digital mediaSupport performance reporting and continuous improvement initiativesRequirements:
Exceptional written and verbal communication abilitiesStrong copywriting and content development experienceKnowledge of marketing, advertising, social media, and digital practicesPost-secondary education in a related disciplineThree to five years of relevant experienceApply copywriting, content development, collaboration, and digital communication knowledge to audience-focused campaigns supporting Irving Oil’s objectives.
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