Lifecycle Marketing Lead: Ai-Driven Growth

Parameter Ventures

Baselane, a fast-growing fintech company, is hiring a Lifecycle Marketing Manager to own customer lifetime value campaigns. You will lead activation, engagement, and revenue expansion across email, push, in-app, and SMS, using Baselane’s data to unlock value from new and existing customers.You will collaborate across product, performance marketing, sales, and support to ensure the right message at the right time, with a focus on activation, engagement depth, and ARPU growth.
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