Digital Advertising Operations Manager
Bell Canada
Lead digital advertising operations at Bell in hybrid Toronto or Montreal, using ad technology and viewability expertise to advance monetization.As Digital Operations Manager, you will serve as a subject matter expert in advertising innovation and viewability. You will translate new ad formats and technologies into scalable operational solutions for Bell Media. The work connects Sales, Finance, Product, Programming, and Engineering through implementation, launch, and optimization.Key Responsibilities:
Identify monetization opportunities supporting revenue, retention, and operational efficiencyDefine monetization requirements with Sales and Finance partnersDrive cross-functional delivery from implementation through successful launchValidate monetization across digital properties before launchesProvide campaign guidance and post-launch optimization supportRequirements:
Five or more years in digital media operations or managementUniversity degree in business, technology, marketing, or related fieldUnderstanding of ad servers, DMPs, DSPs, OMSs, and SSPsKnowledge of campaign KPIs and measurement, including viewabilityExperience with web debugging tools, JIRA, and ConfluenceBring digital advertising technology, campaign measurement, and cross-functional delivery expertise to Bell Media's monetization operations.
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Identify monetization opportunities supporting revenue, retention, and operational efficiencyDefine monetization requirements with Sales and Finance partnersDrive cross-functional delivery from implementation through successful launchValidate monetization across digital properties before launchesProvide campaign guidance and post-launch optimization supportRequirements:
Five or more years in digital media operations or managementUniversity degree in business, technology, marketing, or related fieldUnderstanding of ad servers, DMPs, DSPs, OMSs, and SSPsKnowledge of campaign KPIs and measurement, including viewabilityExperience with web debugging tools, JIRA, and ConfluenceBring digital advertising technology, campaign measurement, and cross-functional delivery expertise to Bell Media's monetization operations.
#J-18808-Ljbffr
Vacancy posted more than 2 months ago
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