VP, Home Care and Support Services

IOA is on the forefront of revolutionary healthcare models, reshaping the way people can age in place. Our innovative models transform lives, enhance communities, and save healthcare systems millions of dollars. Rather than focusing on archaic outdated design, we strive to consistently question the “status-quo” and create new and more innovative ways to help aging adults and adults with disabilities maintain their quality of life.

With over 23 programs, we offer multiple ways to aid seniors maintain their health, well-being, independence and participation in the community, fulfilling our mission.

The Vice President of Home Care and Supportive Services is responsible for the strategic, operational, financial, and quality leadership of Institute on Aging’s Home Care and Care Management service lines. This executive will lead a growing $20+ million division serving clients across multiple Bay Area counties, with recent expansion into Sacramento and Placer Counties and a strategic vision for continued geographic and programmatic growth.

The Vice President will be an entrepreneurial and growth-oriented leader with demonstrated success scaling private-pay home care and care management organizations while building exceptional client experiences, high-performing teams, and sustainable business results. The successful candidate will possess strong business acumen, market development expertise, and a deep commitment to person-centered, whole-person care.

This role is responsible for driving sustainable growth through geographic expansion, strategic partnerships, service innovation, operational excellence, and workforce development. The Vice President oversees non-medical home care operations along with care management services led by social work and care management professionals and works collaboratively across the organization to deliver integrated, high-quality services that support older adults and their care partners.

At IOA, we believe that exceptional care and service drive exceptional business results. The Vice President will lead with the understanding that quality, workforce excellence, and client experience are the primary drivers of sustainable growth.

Key Responsibilities

Strategic Leadership, Growth & Market Expansion

• Lead a $20+ million Home Care and Care Management division with responsibility for growth, profitability, quality, and operational performance.

• Develop and execute growth strategies that expand private-pay home care and care management services across Northern California and other strategic markets.

• Identify and evaluate opportunities for geographic expansion, acquisitions, strategic partnerships, and service line development.

• Establish and achieve key performance indicators related to revenue growth, client acquisition, retention, quality outcomes, workforce engagement, and profitability.

• Build and maintain referral relationships with healthcare systems, senior living communities, fiduciaries, attorneys, discharge planners, and other key community partners.

• Monitor market trends, competitive dynamics, and emerging opportunities to position IOA as a leading provider of home-based aging services.

Quality, Workforce Excellence & Person-Centered Care

• Champion a whole-person, person-centered philosophy that supports the physical, emotional, social, and cognitive well-being of clients, families and team members.

• Partner with IOA’s Quality & Performance Excellence (QPE) team to identify evidence-based practices, optimize workflows, improve outcomes, and create scalable systems that support both quality and growth.

• Establish and monitor quality, safety, client satisfaction, and operational performance standards across all markets and service lines.

• Foster a culture of accountability, continuous improvement, learning, and client safety.

• Ensure consistent implementation of best practices, regulatory requirements, and quality improvement initiatives.

Workforce Leadership & Employee Engagement

• Build and sustain a high-performing workforce through recruitment, retention, training, and leadership development.

• Position IOA as an employer of choice by creating a culture of respect, support, accountability, and professional growth.

• Ensure caregivers, care managers, and leaders have the tools, training, and support necessary to deliver exceptional service.

• Develop and mentor leaders throughout the division, creating a strong pipeline of future talent.

• Monitor workforce performance through engagement, retention, productivity, and employee satisfaction metrics.

Financial & Operational Leadership

• Provide overall financial stewardship for the division, including budgeting, forecasting, resource allocation, and achievement of financial goals.

• Utilize data and performance metrics to drive operational excellence, informed decision-making, and sustainable growth.

• Ensure compliance with all applicable regulatory, licensing, contractual, and organizational requirements.

Qualifications

• Minimum of 10 years of progressive leadership experience in non-medical home care, home health and/or hospice, aging services, healthcare services, or related fields.

• Demonstrated success growing a private-pay home care or concierge-style service business, including revenue growth, market expansion, and referral development among high-touch clients and professional referral sources.

• Experience leading multi-site or multi-market operations through periods of growth and organizational change.

• Proven ability to improve quality outcomes, client satisfaction, workforce engagement, and operational performance while scaling services.

• Strong business development, strategic planning, partnership-building, and financial management skills, including P&L responsibility.

• Demonstrated commitment to servant leadership, mentorship, and developing high-performing teams and future leaders.

• Experience leading multidisciplinary teams that include operations, care management, and other professional service staff.

• Deep commitment to person-centered care, workforce excellence, and organizational culture.

Core Competencies

• Strategic Growth & Market Expansion

• Business Development & Partnership Building

• Financial Acumen & Operational Excellence

• Quality & Performance Excellence

• Quality & Performance Excellence

• Person-Centered Care

• Workforce Development & Employee Engagement

• Leadership Development & Mentorship

• Collaboration & Relationship Management

• Integrity, Accountability, and Servant Leadership

COMPENSATION:

• Range: $220,000- $240,000/annual

This amount is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific employee, which is always dependent on actual experience, education and other factor

This range does not include any additional equity, benefits, or other non-monetary compensation which may be included.

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