Senior Integrated Campaign Copywriter
Canada Goose
Shape Canada Goose campaigns as a Senior Copywriter in Toronto, combining conceptual thinking with scripts, voiceover, and cross-channel writing.This senior creative partner develops ideas with the Director, Brand Creative Lead and Art Directors. You will write across OOH, retail theatre, windows, social, paid media, film, CRM, PR, and eCommerce. The role also supports consistent brand expression.Key Responsibilities:
Translate briefs into integrated campaign conceptsBuild 360 programs across consumer touchpointsLead brainstorms and present ideas with rationaleShape film scripts, voiceover, and motion copyDevelop naming and messaging frameworks with partnersRequirements:
Eight or more years at an agency or in-house brand teamProven integrated 360 campaign leadership through executionStrong conceptual thinking and narrative craftExperience writing for film and motionConfident presentation and cross-functional collaboration skillsUse conceptual copywriting and integrated campaign expertise to express Canada Goose stories across Toronto-led creative work.
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Translate briefs into integrated campaign conceptsBuild 360 programs across consumer touchpointsLead brainstorms and present ideas with rationaleShape film scripts, voiceover, and motion copyDevelop naming and messaging frameworks with partnersRequirements:
Eight or more years at an agency or in-house brand teamProven integrated 360 campaign leadership through executionStrong conceptual thinking and narrative craftExperience writing for film and motionConfident presentation and cross-functional collaboration skillsUse conceptual copywriting and integrated campaign expertise to express Canada Goose stories across Toronto-led creative work.
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