Staff Product Manager (Consumer Growth Loyalty)
Affirm, Inc.
- Millions of people use the Aff " + "irm Card, but we don’t yet give them a reason to keep coming back beyond the " + "product itself. You’ll build our consumer loyalty program from scratch: what " + "people earn, how they move up, and why affirm becomes their default way to pay " + "
- Own the vision and roadmap for Aff " + "irm’s consumer loyalty program, setting the hypotheses, success metrics, " + "and sequencing across multiple quarters " + "
- Launch the first version of rewards and tiers, including earn mechanics, " + "member benefits, redemption, and the surfaces that make the value obvious in " + "app, at checkout, and after a purchase " + "
- Build the engagement loops (progress, milestones, personalized offers) " + "that turn a one-time borrower into someone who reaches for affirm every week " + "
- Own the program economics: reward liability, funding mix across " + "merchant-funded offers, interchange and network incentives, and the case for " + "incremental GMV against cost per member " + "
- Set up the measurement foundation for loyalty, including holdouts, " + "incrementality testing and long-run LTV, then tune earn and burn rates and tier " + "thresholds off what the data says " + "
- Partner with Risk, Credit, Legal, Compliance, Finance and Marketing to " + "design rewards that are compliant and clearly disclosed, with no hidden fees " + "or fine print that surprises people " + "
- Align senior stakeholders and pull together dependencies across Card, " + "Shopping, Servicing and Marketing, leading embedded engineering and design pods " + "through a lot of ambiguity
Benefits
" + "- Compensation: We have a simple, flexible, and transparent remote-first " + "compensation structure so you can make the best decisions for yourself and " + "your family " + "
- Spending Wallets: Access tech, food, lifestyle, and family planning wallets " + "for your expenses " + "
- Supportive Communities: Get involved with our employee resource groups " + "and community groups " + "
- Remote-first Workforce: If your role is remote, you can set up shop anywhere " + "in your home country " + "
- Generous Time Off: Take the time you need when life happens " + "
- Health Benefits: Get a plan that fits your needs " + "
- Mental Healthcare: Take care of your mind with great mental health programs " + "
- Parental Leave: Birth and non-birth parents get 18 weeks’ paid leave. " + "Plus, a 4-week return-to-work transition program, at full base pay " + "
- Away Days: We offer 20 company-wide paid days off—which help our teams " + "collectively pause to recharge " + "
- Learning & Development: Engage in exciting learning programs to level up " + "your growth
History of launching products from scratch, not just optimizing what " + "already existsComfortable building the financial model yourself and defending " + "reward cost, funding mix and payback to Finance and leadership AI tools like " + "Claude Code, Cursor, and others to research, analyze and prototype, and help " + "develop better product vision Deep fluency in experiment design, " + "incrementality/attribution, and LTV measurement; data chops (SQL/Amplitude-level " + "self-serve) and a bias for shipping, learning and iterating quickly Built or " + "scaled a loyalty, rewards or engagement program: card rewards, points, tiers, " + "subscription benefits, or something equivalent. You know earn and burn mechanics " + "and what makes a program pay for itself Bachelor’s degree in a related field " + "or equivalent practical experience Strong UX instincts and a high bar for " + "design. You know the difference between a reward that feels good and a badge " + "buried in a settings menu Owned repeat usage, cohort retention or share of " + "wallet as a primary metric, and know which levers actually move them Excellent " + "cross-functional leadership, including experience leading without authority " + "8+ years in Product Management, with a track record in consumer mobile apps, " + "fintech, or neobanks Track record shipping consumer financial or regulated " + "products; comfort partnering with Risk/Credit, Legal, and Compliance
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