Director, Brand Leadership at Origins

Shape Origins’ global branding as the Director of Brand Leadership in a hybrid position based in Toronto. Drive innovative communications and storytelling strategies that resonate with consumers. As the Director of Brand & Communications for Origins, you will be at the forefront of our brand initiatives, responsible for establishing cohesive narratives across various platforms. You'll lead the social media strategy, engage directly with creative teams, and ensure that our brand's ethos is consistently communicated. This role requires strategic thinking and the ability to mentor a high-impact team. Key Responsibilities:

• Own and translate the global brand vision into actionable strategies
• Lead storytelling across all communication channels
• Develop content strategies for social media engagement
• Collaborate with commercial teams for effective brand positioning
• Mentor a creative and agile team in brand management

Requirements:

• 10+ years of branding expertise, especially in consumer brands
• 5+ years in a leadership capacity
• Experience in developing brands or managing rebranding efforts
• Proficient storytelling and communication skills
• Navigate ambiguity with a strategic and creative mindset

Lead Origins towards a future of impactful brand communications and elevate customer experience. #J-18808-Ljbffr