Digital Marketing Manager in Fintech
Venn (formerly Vault)
Become Venn's Digital Marketing Manager, influencing the landscape of business banking in Canada. Manage paid campaigns designed to enhance acquisition strategies and customer journey optimization. In this role, you will utilize over 4 years of experience in performance marketing or acquisition-focused roles, overseeing significant campaigns across Google and social media platforms. Your strong capability to analyze and improve campaign performance, alongside cross-team collaboration, will help deliver innovative marketing strategies that resonate with Canadian entrepreneurs seeking modern banking solutions. Key Responsibilities:
- Design comprehensive paid campaign strategies
- Test and analyze new growth channels for acquisitions
- Oversee the execution of all paid marketing efforts
- Optimize channel performance through detailed analysis
- Collaborate with product and design teams on initiatives
- 4+ years in performance or growth marketing
- Strong track record of managing digital campaigns
- Proficient in data analysis and quick iteration
- Excellent collaboration skills with product teams
- Experience in fast-growing startups is advantageous
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