E-Commerce Manager - Fmcg
Placements24
About the Role
Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and results-driven E-commerce Manager to lead their online sales channel development and execution. Based in Kimberley, Northern Cape, this role is critical for capitalizing on the rapidly growing online retail space for FMCG products. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing strategies, and the unique challenges and opportunities within the FMCG online market. You will be responsible for developing and implementing a comprehensive e-commerce strategy, managing online sales channels, optimizing the customer journey, and driving revenue growth. This is an exciting opportunity to build and scale a significant online business for our client.Key Responsibilities
Develop and execute a robust e-commerce strategy to drive online sales and market share for FMCG products.Manage and optimize the company's presence on various e-commerce platforms (e.G., retailer websites, online marketplaces).Oversee website content, product listings, and online merchandising to enhance customer experience and conversion rates.Implement and manage digital marketing campaigns (SEO, SEM, social media, email marketing) to drive traffic and sales to online channels.Analyze e-commerce performance metrics, identifying trends and insights to inform strategic decisions.Collaborate with sales, marketing, and operations teams to ensure seamless order fulfillment and customer service.Manage relationships with e-commerce partners and technology providers.Stay informed about emerging e-commerce trends and technologies within the FMCG sector.Ensure brand consistency and optimal product representation across all online touchpoints.Requirements
Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.Minimum of 5 years of experience in e-commerce management, with a strong preference for experience in the FMCG industry.Proven track record of successfully managing and growing online sales channels.In-depth knowledge of e-commerce platforms, digital marketing techniques, and analytics tools.Strong understanding of online consumer behaviour and the FMCG e-commerce landscape.Excellent analytical, strategic planning, and project management skills.Proficiency in data analysis and performance reporting.Strong communication and interpersonal skills, with the ability to collaborate effectively.Experience with content management systems (CMS) and CRM platforms is a plus.Ability to adapt to a rapidly evolving digital market.Benefits
Our client offers a competitive salary, performance bonuses, comprehensive medical aid, and retirement benefits. This role provides excellent opportunities for professional development and career growth within a leading FMCG company. The hybrid work model offers a balanced approach to managing responsibilities in Kimberley, Northern Cape .
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Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and results-driven E-commerce Manager to lead their online sales channel development and execution. Based in Kimberley, Northern Cape, this role is critical for capitalizing on the rapidly growing online retail space for FMCG products. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing strategies, and the unique challenges and opportunities within the FMCG online market. You will be responsible for developing and implementing a comprehensive e-commerce strategy, managing online sales channels, optimizing the customer journey, and driving revenue growth. This is an exciting opportunity to build and scale a significant online business for our client.Key Responsibilities
Develop and execute a robust e-commerce strategy to drive online sales and market share for FMCG products.Manage and optimize the company's presence on various e-commerce platforms (e.G., retailer websites, online marketplaces).Oversee website content, product listings, and online merchandising to enhance customer experience and conversion rates.Implement and manage digital marketing campaigns (SEO, SEM, social media, email marketing) to drive traffic and sales to online channels.Analyze e-commerce performance metrics, identifying trends and insights to inform strategic decisions.Collaborate with sales, marketing, and operations teams to ensure seamless order fulfillment and customer service.Manage relationships with e-commerce partners and technology providers.Stay informed about emerging e-commerce trends and technologies within the FMCG sector.Ensure brand consistency and optimal product representation across all online touchpoints.Requirements
Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.Minimum of 5 years of experience in e-commerce management, with a strong preference for experience in the FMCG industry.Proven track record of successfully managing and growing online sales channels.In-depth knowledge of e-commerce platforms, digital marketing techniques, and analytics tools.Strong understanding of online consumer behaviour and the FMCG e-commerce landscape.Excellent analytical, strategic planning, and project management skills.Proficiency in data analysis and performance reporting.Strong communication and interpersonal skills, with the ability to collaborate effectively.Experience with content management systems (CMS) and CRM platforms is a plus.Ability to adapt to a rapidly evolving digital market.Benefits
Our client offers a competitive salary, performance bonuses, comprehensive medical aid, and retirement benefits. This role provides excellent opportunities for professional development and career growth within a leading FMCG company. The hybrid work model offers a balanced approach to managing responsibilities in Kimberley, Northern Cape .
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Vacancy posted 1 hour ago
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