Senior Growth Marketing Specialist Ai Acquisition
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Use AI, creative testing, and audience research to build Wealthsimple Business acquisition for millions of Canadian small businesses.Wealthsimple seeks a Senior Growth Marketing Specialist to create net-new demand for its business banking offering. You will operate across paid media, partnerships, content, community, webinars, and other experiments. The role combines hands-on execution with ownership of strategy, positioning, and measurable pipeline outcomes.Key Responsibilities:
Build acquisition programs for previously unreached SMB audiencesUse AI to accelerate creative and copy iterationResearch audiences and experiment across campaign approachesAnalyze CAC/LTV and diagnose funnel problemsScale experiments that produce repeatable pipeline resultsRequirements:
Four to six-plus years in growth or performance marketingHabit of using AI to accelerate marketing workExperience with net-new audience programs and co-marketingAnalytical approach to opportunity prioritization and next stepsClear writing for cross-functional collaborationBring AI-enabled execution, audience insight, and growth experimentation to Wealthsimple Business’s emerging acquisition engine for Canadian SMBs.
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Build acquisition programs for previously unreached SMB audiencesUse AI to accelerate creative and copy iterationResearch audiences and experiment across campaign approachesAnalyze CAC/LTV and diagnose funnel problemsScale experiments that produce repeatable pipeline resultsRequirements:
Four to six-plus years in growth or performance marketingHabit of using AI to accelerate marketing workExperience with net-new audience programs and co-marketingAnalytical approach to opportunity prioritization and next stepsClear writing for cross-functional collaborationBring AI-enabled execution, audience insight, and growth experimentation to Wealthsimple Business’s emerging acquisition engine for Canadian SMBs.
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Vacancy posted 41 minutes ago
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