Marketing - Digital Marketing & Communications Specialist

Digital Marketing & Communications SpecialistCompany:
DependableIT Group Inc.Location:
Greater Toronto Area (GTA), Ontario | HybridEmployment Type:
Full-Time, PermanentSalary:
$55,000–$65,000 CAD annuallyReports To:
Vice President, DependableIT
About DependableITDependableIT (DIT) is a Canadian technology and business services company specializing in customer experience, contact centre solutions, technical support, and technology-enabled services.
As part of the Malar Group family of companies, we work with businesses across technology, telecommunications, artificial intelligence, and other industries.
We're looking for a creative, motivated, and hands-on Digital Marketing & Communications Specialist to manage digital content, social media, and corporate communications across DependableIT, Malar Group, and select affiliated businesses.
This position is ideal for someone who understands social media, enjoys creating engaging content, and can independently turn ideas into finished projects.
Key ResponsibilitiesSocial Media & Content Creation
Manage social media accounts across multiple brands, including LinkedIn, Instagram, Facebook, TikTok, and YouTube.
Create engaging graphics, videos, reels, social media posts, and promotional content.
Develop and maintain content calendars and publishing schedules.
Identify trends and opportunities to increase brand awareness and engagement.
Monitor social media activity and audience engagement.
Website & Corporate Communications
Update and maintain company websites, ensuring content remains accurate and current.
Apply basic SEO practices to improve online visibility.
Draft press releases, company announcements, and corporate communications.
Coordinate content and communications with leadership and internal stakeholders.
Maintain consistent branding and messaging across multiple businesses.
Reporting & Performance
Prepare weekly marketing and communications reports for leadership.
Track social media engagement, audience growth, website traffic, and campaign performance.
Provide updates on completed activities, upcoming priorities, and opportunities for improvement.
Use performance data to recommend content and marketing improvements.
AI & Digital Tools
Use AI tools to support content creation, research, editing, and productivity.
Work with modern design, video editing, scheduling, and analytics platforms.
Identify opportunities to improve efficiency through technology and automation.
Ensure AI-assisted content is accurate, appropriate, and reviewed before publication.
QualificationsRequired
1–3 years of experience in digital marketing, social media management, content creation, or communications.
Strong understanding of social media platforms, particularly LinkedIn and Instagram.
Experience creating written content, graphics, and short-form videos.
Excellent writing, editing, and communication skills.
Experience with Canva, CapCut, Adobe Creative Cloud, or similar tools.
Familiarity with website management platforms such as WordPress.
Experience using AI tools for content creation or productivity.
Understanding of social media analytics and reporting.
Strong organizational skills with the ability to manage multiple projects independently.
Must reside in the Greater Toronto Area and be available for occasional in-person meetings and events.
Nice to Have
Experience writing press releases or corporate communications.
Knowledge of SEO and Google Analytics.
Experience supporting multiple brands or businesses.
Photography or videography skills.Experience in technology, telecommunications, or B2B marketing.
Education in marketing, communications, journalism, or a related field.
We value creativity, practical experience, and demonstrated ability. Relevant freelance work, independent projects, and strong portfolios are welcome.
What We're Looking ForWe're looking for someone who is creative, organized, proactive, and comfortable working independently.
You should enjoy developing content, recognize opportunities without waiting for direction, and be confident managing multiple brands and priorities.
Most importantly, you should be someone who takes ownership of their work, embraces technology, and can turn ideas into professional, engaging content.
Why Join DependableIT?
Opportunity to work across multiple brands and industries.
Creative ownership and direct collaboration with senior leadership.
Exposure to innovative technologies, including AI.
Opportunities for professional growth and development.
Hybrid work environment with flexibility based on business needs.
Recruitment & Accessibility DisclosureExisting Vacancy:
This posting is for an existing vacancy with DependableIT Group Inc.
Artificial Intelligence (AI):
DependableIT Group Inc. may use artificial intelligence (AI) tools during the recruitment and hiring process, including to assist with screening, assessing, or selecting applicants.
Equal Opportunity Employer:
DependableIT Group Inc. is committed to an inclusive and accessible recruitment process. Accommodations are available upon request throughout the recruitment and selection process.
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