Ai Marketing Lead Property Technology

Apply AI and marketing automation to grow Propra’s property technology platform from Winnipeg in a hybrid, hands-on marketing role.Propra is seeking a Marketing Lead to build its marketing function from the ground up. You will use AI, automation, and modern tools across research, content, campaigns, personalization, and reporting. The work spans digital presence, demand generation, brand communications, and sales alignment. Success depends on translating technical capabilities into clear value for property management professionals while measuring commercial results.Key Responsibilities:
Build efficient workflows for content, campaigns, research, and reportingSelect and integrate marketing tools with CRM and sales processesOwn Propra’s website, messaging, and digital presenceCreate case studies, articles, landing pages, and sales materialsTest channels and optimize performance through dataRequirements:
Five-plus years of B2B marketing experienceComfort using AI tools for creative production and analysisTechnical fluency with websites, integrations, and automation platformsKnowledge of marketing funnels, attribution, and return on investmentAbility to explain complex products through clear writingUse AI-native marketing operations, technical fluency, and clear communications to expand Propra’s reach across property management technology.
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