Marketing Technology Architect Position at Neo
Neo Financial
Lead Neo's marketing technology evolution by designing systems and tools that optimize customer engagement. This role requires a blend of technical expertise and marketing insight. As the Marketing Technology Architect, you will report to the CIO and operate as an essential bridge between engineering and marketing. Your efforts will focus on designing and executing integrated marketing solutions that are responsive to consumer behavior and marketing demands. This position emphasizes practical coding and rapid buildout of infrastructure necessary for scaling. Key Responsibilities:
- Architect the end-to-end marketing technology ecosystem
- Write automations and integrations in Python or JavaScript
- Govern customer data across various platforms
- Develop and maintain multi-touch attribution models
- Implement A/B testing frameworks for marketing efforts
- 7+ years in MarTech or a related technical role
- Strong light programming skills in Python and JavaScript
- Expertise in marketing automation platforms like Iterable
- Experience with multi-touch attribution and CDPs like Segment
- Proficient in API integrations
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