Director Creator Marketing Strategy

Lead creator marketing strategy and execution at Diamond, combining influencer campaigns, community development, and scalable UGC programs across client portfolios.This Director role reports to the AVP, Creator & Social, managing client programs and direct reports. You will connect traditional influencer marketing, creator partnerships, community building, and content production. The work spans integrated activations, ambassador programs, creator networks, and always-on strategies. Success depends on strategic thinking, relationship-building, and operational expertise.Key Responsibilities:
Develop creator strategies across integrated and always-on client programsOversee creator selection, partnerships, content, execution, and measurementBuild ambassador programs and long-term creator communitiesManage budgets, timelines, scopes, resourcing, and performance KPIsMentor direct reports and collaborate across disciplinesRequirements:
Seven to ten plus years in influencer or creator marketingExperience managing integrated campaigns and always-on programsExperience building creator communities or ambassador networksAbility to manage complex programs and client relationshipsKnowledge of licensing, paid social, reporting, and performanceBring creator strategy, community development, client leadership, and scalable UGC expertise to Diamond’s Creator & Social practice.
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