Digital Media Product Director Ad Tech

CBC/Radio-Canada

Guide ad tech-enabled product direction at CBC/Radio-Canada, balancing business needs, user experience, and innovation in a hybrid Toronto setting.As Director of Digital Products, you will connect technical possibilities with Media Solutions and business objectives. You will oversee product discovery, testing, and delivery while ensuring solutions remain relevant and sellable. The role collaborates with Ad Tech, Ad Operations, Data Monetization, sales, marketing, and communications teams.Key Responsibilities:
Guide product teams toward stakeholder priorities and valueIntegrate technologies within the advertising technology stackImprove ad loads, scenarios, and formats through testingServe as product development accountability and escalation pointFacilitate collaboration between stakeholders and product teamsRequirements:
Progressive leadership experience within media or advertisingFive to seven years of relevant leadership experienceStrong communication and presentation capabilitiesAbility to influence senior executives through diplomacyAbility to manage competing priorities and deadlinesUse product leadership, ad technology knowledge, and operational clarity to advance CBC/Radio-Canada monetization experiences.
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