Senior Social Content Manager Toronto

Lead RBC Direct Investing social content in Toronto, translating investment concepts into engaging platform-first storytelling and communities. Own organic strategy across major channels.As Senior Manager, Social Content & Communities, you will shape an always-on presence across LinkedIn, Meta, TikTok, X, Reddit, and emerging platforms. You will manage content execution, community building, compliance, and stakeholder partnerships. The mandate connects creative development with measurable awareness, consideration, engagement, and conversion.Key Responsibilities:
Own organic social strategy from planning through executionTranslate complex investing topics into accessible visual contentModerate comments and build communities across social channelsPartner with agencies, platforms, and internal service teamsTrack metrics and deliver recurring ROI recommendationsRequirements:
Bachelor's degree and seven-plus years in content strategyExperience managing budgets, partners, and agenciesThree-plus years supervising, mentoring, and managing reportsKnowledge of major social advertising and analytics toolsPolished presentations for senior leadersBring social strategy, investment content, community building, and compliance expertise to RBC Direct Investing in Toronto.
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