3319 - Intermediate Salesforce Marketing Cloud Specialist

The manager is essentially giving us
4 priority areas :
95% Salesforce Sales Cloud
- specifically deployment of
Tasks, Surveys, Quizzes and Articles .Complex audience management
- gather/understand business requirements ->
translate them into Salesforce language ->
actually
set up the audiences. This end-to-end piece is important.Deep analytics
- hands-on
Excel + Power BI + SQL. All three should be treated as core requirements.Contract: 1 year, with possibility of extensionLocation: 1500 Don Mills Road, TorontoWork Arrangement: Hybrid - Monday to Wednesday onsiteHours: 40 hours per weekRole Overview
RBH is seeking an Intermediate Salesforce Specialist with strong hands-on Salesforce experience, primarily within Salesforce Sales Cloud, combined with experience managing complex audiences and strong data and analytical capabilities.The role is approximately 95% focused on Salesforce Sales Cloud and requires someone who can work directly with business stakeholders, understand their requirements, translate those requirements into Salesforce solutions, and configure the appropriate audiences and functionality.Key Responsibilities
Work extensively within Salesforce Sales Cloud.Deploy and support Salesforce functionality including:TasksSurveysArticlesManage complex audiences within Salesforce.Gather and understand business requirements related to audiences, segmentation and Salesforce functionality.Translate business requirements into Salesforce language, configurations and solutions.Set up and maintain audiences based on defined business requirements.Perform detailed data analysis using Microsoft Excel, Power BI and SQL.Work with business and technical stakeholders to support Salesforce-related requirements and enhancements.Support ongoing Salesforce processes and identify opportunities for improvements.Must-Have Qualifications
Strong hands-on Salesforce experience, with the majority of experience relevant to Salesforce Sales Cloud.Hands-on experience deploying or working with Tasks, Surveys, Quizzes and Articles in Salesforce.Experience managing complex audiences.Demonstrated ability to gather and understand business requirements and translate them into Salesforce configurations.Hands-on experience setting up audiences within Salesforce.Deep analytical skills.Strong hands-on Microsoft Excel experience.Strong hands-on Power BI experience.Strong hands-on SQL experience.Strong communication skills with the ability to work between business and technical teams.Nice to Have
Experience with Salesforce Einstein / Salesforce AI solutions.Experience with other AI solutions or AI-related projects.Salesforce certifications.Previous Salesforce Marketing Cloud experience would be an additional asset.Interview Process
Candidates selected to proceed will complete 3 rounds of interviews.The hiring manager has emphasized that candidates must demonstrate strong, practical experience in the following areas:Salesforce Sales Cloud:
Extensive hands-on experience, with specific examples of Sales Cloud implementations, configurations and enhancements. Basic administration experience alone is insufficient.Business Stakeholder Engagement:
Candidates must have worked directly with business teams to gather requirements, translate business needs into Salesforce solutions, and implement the required functionality.Analytics:
Strong practical experience with Excel, Power BI and SQL. Candidates must be able to explain reporting and analytics solutions they have personally delivered.Before submission:
Please validate these three areas with specific project examples. Candidates should be comfortable discussing their hands-on contributions in detail during the interview.
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