Regional Marketing & Communications Manager

Who we are
You know those big cities that still feel like small towns? Where everyone’s friendly and helps each other out? That’s like Doane Grant Thornton. Except here we’re all professionals and there isn’t a mayor or a general store. What we’re trying to say is that we’re a large and growing professional services firm that still feels like a community. We employ about 3000 people across Canada, and we truly care about our colleagues, our clients and the communities where we work and live. That’s what’s most important to us. We’re building a thriving organization that’s purpose driven and still want to remember what your favourite milkshake flavour is.This marketing manager role will support our growing Southern Ontario business unit. The role will sit in our Toronto office.As a Regional Marketing & Communications Manager your responsibilities will include:
Plan, lead, and execute multi-channel marketing campaigns aligned to firm objectives and within budget. This includes ideation, planning, communication with and buy-in from key stakeholders, content curation, tactical execution, internal and external communications, tracking and reporting on KPIsLead various marketing initiatives across the region. This includes, but is not limited to, email marketing, event marketing, content marketing, and sponsorship marketingLead other special projects in Southern Ontario as neededCollaborate on the planning, preparation, and execution of multiple in-person events, ensuring seamless coordination and brand alignment throughoutReview analytics from campaigns and other assets and provide suggestions for increasing efficiencies, improving engagement, and expanding our market reachBuild strong relationships with stakeholders to understand their needs and the needs of their clients, and make strategic recommendations that demonstrate a strong understanding of the problem or business need and that align to the needs of the firm and the clientBuild trust and rapport with the greater marketing team across the firm to identify opportunities to increase brand awareness for the region, improve workflow processes, and elevate the effectiveness of the regional marketing teamUnderstand the various touch points and stages of a sale cycle in professional services and identify, plan, develop, and lead the right marketing tactic to help drive a positive purchase decisionMaintain cumulative project reporting summary, including successes and lessons learned, digital analytics and budget updates to be used for leadership updates and future planningFunction like a consultant to internal clients, bringing value to the entire marketing process. Educate them on the role of marketing, including the processes and required inputs to produce effective campaigns and how to plan for periods of high demand. Share ideas and ask questions including who the target audience is and what they want them to think, feel, do, or say as a result of a campaignBeing an advocate for marketing with internal clients. Educate them on the role of marketing, including the processes and required inputs to produce effective campaigns and how to plan for periods of high demandEnsure that our culture and brand voice is reflected in all external communicationsActively participate in working groups to deliver national and regional campaignsBe a champion in the use of the firm’s Customer Relationship Management (CRM) system, Content Management System (CMS), Project Management System (PMS) and other marketing enablement technology to manage campaigns and track ROIAct as a brand ambassador. Collaborate with national marketing & communications team, regional marketing managers to ensure brand integrity and consistency across all external and internal marketing activities including advertising, presentations, sponsorship, social media, communications, and event materialsRemain knowledgeable of firm marketing strategy, programs and campaigns to leverage in your projects and campaignsDemonstrate a good understanding of the firm’s services and markets by proactively bringing forward creative ideas that elevate our marketing campaigns and drive engagement with our brandPerform other duties as required under the guidance of the Regional Senior Marketing ManagersTravel will be required (when appropriate)Doane Grant Thornton
At Doane Grant Thornton, we’re driven to connect with how others are feeling and thinking. Here we walk in others shoes before taking action. Just imagine being part of a team that puts “we before me”, where flexAbility is a mindset, and where you trust your colleagues to have your back. At Doane Grant Thornton, you’ll work with inspiring leaders who support your development, both personally and professionally. This is a place where your insatiable curiosity enables you to think, see and hear from a variety of perspectives, a place where every day is different and having the courage to grow is part of who you are. And when all this comes together, well that’s when the magic happens!Want to learn more about who we are and how we live our purple every day? Read our colleagues’ stories at you’ve got what it takes to be an Regional Marketing & Communications Manager? Like the colour purple? Great. Here’s a few more boxes we’re also hoping you can tick:
University degree in Marketing, Communications or equivalentMinimum of 8 years of experience in marketing communications and people management, in a B2Benvironment, preferably professional servicesStrong business acumen with proven experience connecting marketing initiatives to business objectivesHighly collaborative with the ability to build relationships across teams and stakeholdersStrong project management skills with ability to prioritize, multi-task and perform in a fast-moving and deadline-oriented environment to deliver quality resultsResourceful and critical thinker who consistently brings forward creative solutions that meet client needsExceptional and effective written and verbal communication skills, and apply tact and discretion when communicating with othersResults driven and willing to learn and to seek continuous improvement in quality and efficiency in everything you doStrong proficiency with Microsoft Office Suite of tools, with an emphasis on Word, PowerPoint and ExcelExperience working with Microsoft Dynamics or other CRMs and marketing enablement toolsIntellectual curiosity that drives you to look further, broader, deeper. Strong desire to improve processes, and comfortable using technologyA valid driver’s license and access to a vehicle for occasional travel (when appropriate) is considered an assetAt Doane Grant Thornton we’re focused on making a difference in the lives of our clients, our colleagues and our communities. That’s our purpose. Or, as we like to say, living our purple.What’s in it for you?
Profit sharingFlex daysRRSP contributionsFirmwide holiday closureWellness benefitsConcierge-like benefitsWork from anywhere in Canada in the summer for 4 weeksand more!At Doane Grant Thornton, we believe compensation should reflect more than just market data—it should reflect
you.
We’re serious about compensation. We benchmark regularly across a wide spectrum of roles, industries, sectors, and levels to ensure our ranges are both
competitive and current. But we don’t stop there. We also consider the
unique strengths, experiences, and impact
each individual brings to the table. Our salary ranges are reviewed annually, and where you land within the range depends on a mix of factors— your background, your skills, and how your contributions align with internal equity. To help start the conversation, the current salary range for this role is $87,300–$113,520 in Toronto. If the role is available in other locations, the range may differ to reflect local market factors.Our special culture shines through when we have the opportunity to connect in person. That’s why we’re working in a model where teams are required to be together in the office 4 days per week.
Are you ready to Discover Your Purple?#J-18808-Ljbffr