Marketing Specialist

Steele Auto Group PEIPrince Edward Island, CAN
Travel Required : YesDescription
At
Steele Auto Group, work is more than a job. It is a chance to inspire positive impact through every interaction, every vehicle, every journey. Our people are at the heart of it all, because everything we do is driven by you. Your passion. Your purpose. Your potential.As a
Marketing Specialist
with
Steele Auto Group
, you will engage our dealerships on digital media platforms, transforming our customer experience from a great one to the best one. You will be innovative in your strategic planning and implementation, keeping up to date on the ever-changing world of digital marketing. If you have a creative mindset, passion for digital media, and you are driven by a need to grow, we invite you to apply today!Compensation : Salary is commensurate with skills, experience, and qualificationsThe Steele Advantage100% Matched Retirement Savings Plan - Because your future mattersFlexible Health & Dental Plans – Affordable, dependable coverage for the people who matter mostMental Health & Wellness Support – 24/7 confidential support for you and your familyEmployee Discounts – On vehicle purchases, parts, and service at any of our locationsAccess to Steele University – learn anytime, anywhere and earn rewards as you grow your skills!How you will make an impact:Developing marketing strategies for campaigns, projects, websites, and social mediaManaging social media accounts, including engagement, messages, leads, and reviewsManaging paid digital campaigns and budgets across SEM platformsTracking and analyzing key marketing metrics and communicating performance resultsEnsuring marketing materials align with brand guidelines and Steele Auto Group’s visionCollaborating with General Managers on radio, print, social media, email, and text campaignsCoordinating community partnerships and events in collaboration with General ManagersManaging relationships with community partners, vendors, and digital service providers, including Kijiji, CarGurus, AutoTrader, and Rapid ResponseCoordinating the design and development of marketing materials, including business cards, flyers, and print advertisements.What drives your success:You have 2+ years of experience in marketing or digital mediaYou have relevant post-secondary education in marketing, communications, or a related fieldYou have experience with digital marketing, including SEO, SEM, email marketing, social media, display advertising, and content marketingYou have strong communication skills, both written and verbal, along with excellent proofreading and editing abilitiesYou have strong organizational and time-management skills, with excellent attention to detailYou can problem-solve, manage competing priorities, and meet deadlines in a fast-paced environmentYou can work effectively both independently and as part of a teamYou’re comfortable using a variety of design software and digital toolsPlease note that this role is not eligible for Immigration Assistance due to the specific National Occupational Classifications (NOC) requirements.
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